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Digital Marketing Analyst

Posted 7 March by Kube Recruitment Easy Apply Ended

Digital Marketing Analyst

Based in York, UK - Must drive due to the location

Salary: Negotiable

Excellent benefits and holiday allowance plus flexi time

An exciting opportunity has arisen for a Digital Marketing & SEO Analyst to join a marketing team. This role requires someone with strong reputation, proven track record and demonstrate ability to take on a complex and varied SEO solutions within a range of industries.

What does the role entail?

  • Manage SEO position and improve SEO status for company websites.
  • Create advanced SEO strategies: evaluate product offering, traffic
  • Landing page quality, content, design, security, payment options, shipping options, demographics of prospective customers when determining keywords and campaigns.
  • Design/redesign of company’s websites.
  • To carry annual SEO audit for company’s websites on a regular scheduled basis.
  • Production of monthly and quarterly SEO report.
  • Writing blog for each website to an agreed plan.
  • Ensuring that every page of each company’s websites has a defined purpose.
  • Optimising existing PPC campaigns (Google, Bing, Yahoo) and subsequent monitoring and analysis of each of these campaigns.
  • Assisting in the creation of new PPC campaigns and monitoring and analysis of each.
  • Research and analyse competitor advertising links and PPC campaigns.
  • Implementation, monitoring and report of Google Analytics performance.
  • Keywords research.
  • Sitemaps building.
  • Effectively use of Meta information and mark ups.

What are we looking for?

  • Relevant experience in the digital/Internet marketplace.
  • Proven track record of continually improving the SEO strategy and delivering results for high volume business sites and viable product/service lines.
  • In-depth technical knowledge of SEO techniques and Google AdWords management.
  • Understand the relationships and differences between the various search engines like Google, Bing and Yahoo.
  • Experience of working within a team developing and redesigning websites.
  • Experience of risk managing an existing SEO position.
  • Experience in understanding complex SEO solutions.
  • Experience of monitoring and analysing various PPC campaigns.

Due to the volume of applications we receive if you have not heard from the managing consultant within 1 week please assume you have not been short listed.

Kube Recruitment Solutions Ltd. is committed to a policy of equal opportunities in relation to job applications. A copy of our Diversity Policy is available upon request.

Kube Recruitment Solutions Ltd is acting in the capacity of an Employment Agency for permanent appointments.

Required skills

  • Bing
  • Yahoo
  • Google Adwords
  • Google Analytics

Reference: 34630202

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