Digital Content Marketer - Circa 35K

Posted 5 April by Hire Ground Ltd Easy Apply

Digital Content Marketer - Circa 35K

My client, a global organisation, with stunning offices based in the heart of London, seek an experienced and strategic Digital Content Marketeer, to join a busy and dynamic team.

The role will be responsible for driving year-round creation and delivery of digital content, to drive community engagement, increase community membership, web traffic and sales. The role includes authoring content, sourcing content from community members, and developing relationships with content partners to feed community sites and social media outlets.

This role is also responsible for monitoring community activity, tracking and interpreting KPIs/metrics whilst using results to identify new opportunities and improve products, engagement & content.

Main duties will include;

Define an annual community strategy, content plan and timeline based on customer & community engagement insights.

Develop an in depth understanding of the target audience and behaviours and ensure content strategies and plans are aligned to targeted demographics

Leverage market data to develop content themes and execute marketing plans

Manage day-to-day creation of compelling, relevant and digital content, by contributing to writing content or editing contributions from internal or external sources.

Selection of appropriate digital channels to amplify content - including social (organic and paid), PPC, email and other digital channels.

Create and implement strategies to secure and manage influencer partnerships.

Develop content assets to generate leads for sponsors and/or exhibitors and delegate registrations.

Help to generate revenue from external companies through the digital media offering, eg. sponsoring blog posts, pay to provide content

Supporting on the setting up of key media partnerships and execution on key deliverables per partner.

Ensuring all content is on-brand, consistent in terms of style, and optimized for search.

Gathering data and analytic reporting to measure particular content and marketing goals and make recommendations based on those results

The right candidate for this role will have over a years’ experience in content & digital marketing, be degree educated, and have a proven track record for developing and delivering innovative digital content, experience managing social media and online communities and campaigns.

Apply now for immediate consideration…

Salary circa 35K plus excellent benefits package

Required skills

  • Community Engagement
  • Digital Channels
  • Editing
  • Market Data
  • Community Sites

Reference: 34835616

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