Digital Category Manager

Posted 3 days ago by Ethero
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We are looking for a forward thinking and experienced Digital Category Manager who will be responsible for developing, implementing and managing online space, both through commercial platforms such as Ebay, Amazon, Shopify etc and through social media channels. Based at Telford head office but expected to be at Ilkeston at least two days per week. Working in a small team, you will be leading specialist within this field, a high ability to work on your own initiative and have passion and drive to make your name.

PRINCIPLE ACCOUNTABILITIES:
•Daily competitor product research and price positioning
•Research new product opportunities and present commercials
•Managing online platforms and developing growth strategies
•Reviewing latest technology and app add-ons'
•Search Engine Optimisation (SEO)
•Photography and photoshop skills
•Data analysis website analytics reporting to develop specific marketing campaigns
•Pay Per Click (PPC) and other online promotional tools
•Social media lead generation and brand building
•Email marketing
•Effective copywriting based on end user application
•Management of external agencies and suppliers

KNOWLEDGE, SKILLS & EXPERIENCE PREFERRED:
•University degree ideally in Marketing and/or Digital Technology
•FMCG multi platform experience essential
•Strategic thinking effective online marketing must always be one step ahead'
•High level of online commercial experience is a must
•Good working knowledge of Microsoft Office and a competent level of design is essential using Adobe Creative suite applications.

Reference: 40422000

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