Digital Analytics Manager

Posted 22 October by Harnham
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WEB ANALYST LEAD
£40,000?
EDINBURGH

This innovative digital retail company has seen rapid growth recently and are now seeking a digital analytics specialise. You will be joining a collaborative team in understanding online user's experiences across different channels.

THE COMPANY:

This is an opportunity to work with a leader in the industry. They are seeking a hungry Lead Web Analyst to take the lead in understanding the behaviour of their customers. This is a fast paces company with an agile and collaborative environment. You will be reporting into the Head of digital?.

THE ROLE:

  • Analysing and pulling meaningful insights, reporting on the traffic and mapping out the customer journey and development of visualisation.
  • The role will involve regular reporting on the traffic as well as analysing the conversion.
  • You will enhance insights by merging web?analytics?data with additional data sources from all the different customer touch points.

YOUR SKILLS AND EXPERIENCE:

As the Lead Web Analyst will have the following skills and experience:

  • Commercial experience with visualisation, reporting and optimisation tools
  • Proven web?analytics?experience - Adobe?Analytics, Google?Analytics
  • Commercial mentality with good communication and presentation skills of complex data to a diverse audience
  • Mathematical/statistical background is a bonus but not essential

THE BENEFITS:

Up to £40,000pa (depending on experience)

HOW TO APPLY:

Please register your interest by sending your CV to Kirsten?Swanepoel?via the Apply link on this page.

KEY TERMS:

IBM,?Coremetrics, Google?Analytics, GA,?Omniture,?SiteCatalyst, Adobe?Analytics, Analyst, Web, Digital, Online, Website, Financial Services, Finance, A/B, Test, Split, Multivariate,?MVT, Tracking, Code, Tagging, Tags, Insight, Client, Agency, Management, Strategy,?CRO, Conversion, Optimisation,?Optimizely, Test and Target, Adobe Target,?Maxymiser,?VWO, Visual Website Optimiser

Reference: 41227052

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