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Digital Analyst

Posted 8 March by REED Easy Apply Featured Ended

An opportunity has arisen for a digital analyst to join a growing digital team based in Central Milton Keynes.

The focus of the role is to drive change through digital insight during peak trading periods.

The role will involve
Regular category reporting (daily, weekly and monthly) helping teams understand the data and promote the use of analytics
Creating actionable reports and dashboards
Highlighting and appraising digital trading opportunities factoring in market performance
Carrying out basket analysis and identifying potential upsell opportunities
Reviewing category journeys and identifying areas for optimisation or barriers to purchase; measuring the impact of changes
Reviewing the effectiveness of campaigns and promotions at driving sales and conversion

Requirements:
Essential - intermediate experience at using Google Analytics
A problem solver - to carry out analysis accurately, quickly and provide clear recommendations
Strong commercial acumen
Experience of using Hitwise (Optional)

Reed Specialist Recruitment Limited is an employment agency and employment business

Reference: 34640112

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