Digital Account Manager

Posted 30 March by Kairos Recruitment Group
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Job Title - Digital Account Manager

Location - Bury, Greater Manchester

Salary - £22,000 - £28,000

Requirements

- The ideal candidate would be data-driven and completely capable of managing multiple projects and prioritising tasks, for a number of clients at one time.

- Experienced in paid advertising across various platforms with experience in building, optimising, and launching E-Commerce advertising campaigns.

- Can implement pixels and pixel events, set up custom audiences, LLA audiences and apply the right creatives and targeting to extract ROI from those segments.

- Understand all paid channel performance metrics and can analyse data in order to asses the performance of a campaign and problem solve where necessary.

- Strong analytical and creative problem-solving skills.

- Possess an analytical mindset that has experience tracking and working towards KPIs.

- Experience in using tools for CRO like Google Analytics, Google Optimize etc.

- Experienced in working in a client-facing role within the digital/advertising industry.

- Ability to work on up to 15 clients at one time, monitoring performance and scaling campaigns where possible and required.

Responsibilities

- Maximising the overall performance of accounts and campaigns focusing on clients requirements desired outcomes for each individual client.

- Planning, launching, managing and optimising campaigns

- Make constant recommendations to modify and improve outcomes

- Work closely with our creative and digital departments

- Broaden knowledge of all accounts and digital knowledge

- Create profitable and scalable E-Commerce advertising campaigns across multiple platforms.

- Manage budgets across multiple platforms

- Focus on client relationship management and client retention, ensuring we are helping our clients to achieve their business goals

- Undertaking ad account audits with suggestions of improvements to existing campaigns and how these can be scaled within the required timeframe.

- Provide detailed and accurate reporting weekly and monthly (or more where required) to the client

- Understanding of all traffic sources, i.e. Google Ads, Facebook, TikTok, Snapchat and others

Other benefits

The role will be office based (following the easing of restrictions) with occasional remote working involved.

- Flexible working hours

- Work from home opportunities

- Pension

- Engaging and passionate culture

- Team events

- Casual dress code

Required skills

  • Facebook Specialist

Reference: 42367572

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