D2C Digital Acquisition Manager

Posted 6 days ago by REED Marketing & Creative
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Reed Marketing & Creative are currently partnered with a well-known and rapidly growing financial services business with offices in Maidenhead and London. Due to continued success within their business to business offering, they now have exciting and ambitious plans to lead the way in their industry to set up, develop and grow their direct to consumer (D2C) offering across their products and services.

Direct-to-Consumer Channel Marketing Manager – up to £90,000 per annum plus company bonus, car allowance and excellent benefits!

This new and exciting position will be reporting to the Chief Commercial Officer, and will be responsible for creating, leading and defining their D2C acquisition strategy across all direct (affiliate, search, PPC, SEO) and indirect (aggregators, PCW’s) digital channels.

You’ll be responsible for the creation and delivery of their strategy, working closely with the CCO, New Business Director, Marketing and Products team to define and optimise the digital journey, product offering and lead generation. You’ll be building long standing relationships with third party aggregators, affiliates and partners to create opportunities and leads, as well as liaising and influencing cross functionality within the senior leadership team, ensuring all stakeholders are engaged on consumer activity, strategy and knowledge.

This is an exciting and high-profile opportunity for someone to make a significant change and impact to the future of their D2C business!

The successful candidate will have extensive and proven experience in digital acquisition strategy across digital marketing and affiliate/ aggregator partnerships with the ability to analyse, develop and deliver strategy based on channel performance, ideally from a D2C financial services background. Ability to work closely with senior management, managing stakeholders and experience in managing budgets is also essential.


Head office location is in Maidenhead with occasional travel required to their London office. However due to Covid19 this position will be home-based and therefore could potentially be suitable for candidates within the Home Counties dependent on their willingness to commute/ travel in future.

To find out more about this exciting opportunity, please click on the link to apply! Alternatively you can get in touch with Jodie Clayton, Senior Business Manager at Reed Marketing & Creative in Reading for more details.

Reference: 40881320

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