£40,000 - £50,000 + bonus + benefits
A CRM Manager / Email Marketing Manager / Customer Retention Manager is required to help drive the CRM and engagement strategy for a high growth, mature eCommerce start-up. The successful candidate will be part of a small marketing team and will be responsible for the consumer side of the business.
The CRM Manager / Email Marketing Manager / Customer Retention Manager will:
- Create recommendations to key stakeholders in the business for the customer strategy
- Build a new contact strategy for the business
- Assist the content team in increasing revenue via improvement of content delivery
- Segment the customer database and identify most valuable customers and create a targeted strategy to build long-term relationships
- Work closely with the commercial team to improve the memberships products
- Look at improving the onsite customer journey working closely with UX and UI teams
- Report on all CRM metrics
- Identify new opportunities for the business based on data customer feedback
The CRM Manager / Email Marketing Manager / Customer Retention Manager must:
-Have a track record of improving retention in an eCommerce environment
-Be excellent with numbers
-Be strong with data and analytically minded
-Have a hands-on approach to CRM implementation
-Be confident and able to articulate findings to key stakeholders in the business
-Be able to voice opinions on how best to drive the company forward with regards to CRM
It would be preferable for the CRM Manager / Email Marketing Manager / Customer Retention Manager to have had experience within a high growth eCommerce environment.
This in an opportunity for a CRM Manager / Email Marketing Manager / Customer Retention Manager to join a thriving, well established and successful organisation and have a big impact on revenue growth moving forward.
Intelligent People is a specialist CRM Manager recruitment agency.
- online marketing
- email marketing
- direct mail
- Customer Relationship Manager
- Customer retention
- customer segmentation
- CRM Manager
- CRM Marketing Manager
- loyalty marketing
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