CRM Manager

Posted 12 February by Intelligent People Ltd
Salesforce CRM Manager

£40,000 - £50,000 + bonus + benefits

Central London

A CRM Manager / Email Marketing Manager / Customer Retention Manager is required to help drive the CRM and engagement strategy for a high growth, mature eCommerce start-up. The successful candidate will be part of a small marketing team and will be responsible for the consumer side of the business.

The CRM Manager / Email Marketing Manager / Customer Retention Manager will:

- Create recommendations to key stakeholders in the business for the customer strategy
- Build a new contact strategy for the business
- Assist the content team in increasing revenue via improvement of content delivery
- Segment the customer database and identify most valuable customers and create a targeted strategy to build long-term relationships
- Work closely with the commercial team to improve the memberships products
- Look at improving the onsite customer journey working closely with UX and UI teams
- Report on all CRM metrics
- Identify new opportunities for the business based on data customer feedback

The CRM Manager / Email Marketing Manager / Customer Retention Manager must:

-Have a track record of improving retention in an eCommerce environment
-Be excellent with numbers
-Be strong with data and analytically minded
-Have a hands-on approach to CRM implementation
-Be confident and able to articulate findings to key stakeholders in the business
-Be able to voice opinions on how best to drive the company forward with regards to CRM

It would be preferable for the CRM Manager / Email Marketing Manager / Customer Retention Manager to have had experience within a high growth eCommerce environment.

This in an opportunity for a CRM Manager / Email Marketing Manager / Customer Retention Manager to join a thriving, well established and successful organisation and have a big impact on revenue growth moving forward.

Intelligent People is a specialist CRM Manager recruitment agency.

Required skills

  • CRM
  • Digital
  • online marketing
  • retail
  • online
  • publishing
  • email marketing
  • direct mail
  • Customer Relationship Manager
  • campaign
  • Customer retention
  • customer segmentation
  • CRM Manager
  • acquisition
  • CRM Marketing Manager
  • loyalty marketing

Reference: 34137101

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