• Location: Leeds (Hybrid - 3 days in the office)
• Job Type: Full-time
• Hourly Rate: £18.68 PAYE

Join a leading organisation committed to Equity, Diversity, and Inclusion (EDI). We are dedicated to creating a prosperous, well-connected, safe, inclusive, and creative West Yorkshire. As a Copywriter, you will play a crucial role in drafting, tailoring, and optimizing high-quality web copy that aligns with SEO best practices and accessibility standards to enhance visibility, engagement, and inclusivity.

• Collaborate with internal teams across the organisation, including digital, policy, and marketing colleagues.
• Build and maintain relationships with key stakeholders to gather input and feedback for content development.
• Provide advice and guidance on web copy best practices and SEO principles.
• Create high-quality, engaging, and accessible web content tailored to diverse audience needs.
• Ensure all content follows SEO best practices, including keyword integration and metadata optimization.
• Review and audit existing web content, identifying opportunities for improvement.
• Use analytics tools to measure content performance and refine strategies for improved outcomes.
• Manage content on our websites using a content management system.
• Keep abreast of new developments, trends, and technologies in communications and marketing.

• A degree or equivalent experience in Communications, Journalism, Marketing, or a related field.
• Practical experience in a similar role.
• Strong understanding of SEO principles and accessibility standards.
• Exceptional writing and editing skills.
• Proficiency in using analytics and SEO tools such as Google Analytics, SEMrush, or Ahrefs.
• Experience using content management systems (CMS); experience in Umbraco is desirable but not essential.
• Ability to manage multiple tasks and meet deadlines in a fast-paced environment.

• Championing Our Region
• Working Intelligently
• Easy to Do Business With
• Positive About Change
• Working Together

If you are passionate about creating impactful web content and want to be part of a dynamic team, apply now to join us as a Copywriter! Please submit your CV and cover letter detailing your relevant experience and why you are interested in this position.