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Conference Marketing Director

Conference Marketing Director

Posted 17 May by tfconnect Ended

We are looking for a Sales Director for a Singapore-based event organiser, operating a multi-platform network that helps build and celebrate the professional HR community in Asia. You'll need experience in driving delegate and sponsor interest in conferences as a Marketing Manager / Director.

You'll be working within a business that boasts a dedicated print magazine, digital content, and award-winning events. They provide an array of thought-leading HR discussion and information to HR professionals of all ranks in Singapore and across the region

The role:

As part of the growth strategy and increased footprint across the region, this conference organiser are seeking an experienced event marketer with exceptional strategic marketing vision and a passion for delivering market-leading campaigns.

What you’ll be doing:

  • Development and implementation of the Brand strategy.
  • Developing the marketing strategy for new and existing products
  • Overseeing implementation of the Marketing strategy including digital marketing
  • Working closely with the company’s Sales team; enabling them to meet their commercial objectives by providing them with appropriate tools, materials and presentations
  • Guiding the day to day activities of the marketing team
  • Ensuring that the marketing objectives are implemented by the marketing team
  • Work closely with product management team to define marketing materials and programs
  • Manage social media presence and direct programs to improve social media reputation and recognition
  • Developing and delivering marketing and communications strategies for the organisation
  • Undertake continuous analysis of competitive environment and consumer trends

Key requirements:

  • Proven track record of success in senior marketing roles
  • Confident, driven and dynamic leader
  • Entrepreneurial mind-set with the ability to spot original branding opportunities

Why this is a great opportunity:

  • Asia’s leading publication for HR professionals
  • Leading Conference organiser
  • Excellent basic salary c.£45K with bonus and benefits
  • The chance to work abroad in Singapore
  • Company turnover of £4-5M

Reference: 34860236

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