The Role The post holder will be responsible for planning, implementation and evaluation of integrated advertising campaigns and conversion activities, including working with various CRM systems in order to maximise Undergraduate and Postgraduate student recruitment at the University.
The post holder will collate data and market intelligence to support the strategic planning of advertising campaigns and conversion activities, decision making, and monitoring under the supervision of the Campaigns and Conversion Marketing Manager.
You will work with our external agencies to ensure campaign briefs are strategic and clear, campaigns implemented on time and on budget, as well as monitored, optimised and reported on effectively. Your profile We are seeking a candidate who is a confident project manager able to multi-task through their excellent planning, superb organisational and problem solving skills, as well as being able to work both independently and as part of teams. You will be a clear communicator, possess strong interpersonal skills and ability to create positive and effective, professional relationships with a wide range of stakeholders.
The successful candidate will have significant experience in planning and managing of advertising campaigns and conversion activities, preferably for student recruitment in higher education, however not essential. You will be able to display in-depth knowledge and understanding of advertising, bring innovation to our activities and translate ideas across channels in line with the targets. You will be experienced in running multi-channel and integrated campaigns from start to finish, project management and have an understanding of analytics and used to working with agency's on campaigns.
If this role is of interest please do apply ASAP with an up to date word version of your CV highlighting all your relevant experience by Friday 12:00 on the 6th of April.
- implementation and evaluation of integrated advertising campaigns and conversion activities
- including working with various CRM systems
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