Business Development Manager - IPTech

Role purpose

To manage the strategic focus of the In-Market operations of the IPTC & IP Practice Group in the London office; co-ordinate the BDMC function's office resources and develop a strategic focused, market-leading BDMC business-partnering capability which enables the IPTC & IP Practice Group in the London office to win, retain and grow business through consistently high standards, engaging thought leadership as well as strong relationship and account management.


Main responsibilities

  • Work with the IPTC & IP Practice Group/leadership to identify and develop growth opportunities
  • Ensure the execution of BDMC plans for the IPTC & IP Practice Group bringing in BDMC Expert and End-to-End functions as required
  • Work with Partners and fee earners to ensure their BDMC requirements are captured, processed and communicated to other parts of the BDMC function to a high standard; collaborate with Expert functions to challenge requests where commercially prudent, e.g. pitch go/no-go decisions
  • Deliver high quality BDMC support to the IPTC & IP Practice Group by integrating contributions from Expert functions and End-to-End Services with their own work. This spans all aspects of the BD and Marketing mix including: developing client or sector opportunities, deploying marketing and communications campaigns, promoting our service lines, and delivering events and seminars
  • Ensure that content and materials suitable for BDMC purposes (e.g. key experience details, deals, landmark projects) are captured from Partners and fee earners and shared, e.g. deals, credentials, CRM related information
  • Ensure that opportunities from marketing and communications initiatives are identified, executed and captured (e.g. via CRM systems and collaboration with appropriate expert functions)
  • If appropriate, co-ordinate activities of junior members of team under the leadership and guidance of team lead

Travel requirements This role will not require regular travel


About the team

Function The Firm’s BDMC function works closely with our Partners and leadership teams to:

  • Increase our revenue, profitability and share across markets, industries and clients
  • Enable us to win, retain and grow business through powerful pitches, engaging thought leadership and strong relationship management
  • Lead market & client intelligence efforts to create new service line opportunities in industry and practice groups
  • Channel the Baker McKenzie brand, identity and culture through a single communications voice

You will report to Senior Business Development Manager, Advisory Practice Groups, London
Your direct reports, if any: None


Key relationships

  • BDMC colleagues in Expert and E2E functions
  • Partners, Lawyers
  • Professional & Business Services (PBS) colleagues

About the candidate

Technical skills, qualifications and experience ? Bachelor’s degree desirable/Masters or qualifications focusing on Marketing, Communications, Sales or other related commercial subjects would be advantageous

  • Good experience in a marketing and/or business development role, preferably in a professional services environment
  • Experience working with senior stakeholders and developing relationships with them
  • Excellent oral and written communication skills
  • Ability to effectively manage competing priorities
  • Strong judgment and ability to make well-reasoned independent decisions
  • Advanced understanding of strategic marketing and communications
  • Self-motivated and independent, able to work with a minimum of supervision
  • Comfortable working across multiple cultures and time zones in a matrix organization
  • Strong interpersonal skills, including pleasant nature and ability to influence others
  • High degree of attention to detail


Personal qualities

These personal qualities represent the shared characteristics of high performers across Baker McKenzie, regardless of job level and location.


Know how

  • Keeps across key developments in all relevant areas and demonstrates the ability to develop substantive authority in relation to the Firm's specialist fields
  • Demonstrates the ability to identify the real issue, and to anticipate requirements and potential consequences; distils a range of possibilities by thinking in a considered, prudent manner
  • Able to move through a variety of tasks requiring different approaches, knowledge, and expertise, with agility of mind and capacity for analysis and synthesis


Dedication

  • Driven by a strong personal sense of integrity and upholds exemplary quality standards
  • Prepares thoroughly, takes responsibility, uses initiative and is self reliant to ensure work progresses to the fullest extent possible
  • Hardworking and diligent with a keen understanding of client demands
  • Demonstrates composure when dealing with difficult situations


Personal Impact

  • Creates a positive impression at all times; develops relationships through collaboration and reciprocity
  • Negotiates to achieve outcomes that are mutually satisfactory; shows good judgement on when to stand strong and when to compromise
  • Invests in, nurtures and builds a network of productive relationships


Humanity

  • Respectful to others, regardless of their position, and earns the respect of others by being transparent
  • Has care and concern for others and a genuine interest in others as people
  • Treats delicate or confidential issues with grace and discretion

Reference: 37560710

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