Brand Marketing Executive - Retail

Posted Today by REED - North West, Marketing & Creative
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My client, a leading retail brand based in Lancashire is recruiting a Brand Marketing Executive to join their friendly, creative marketing team. If you have a extensive brand marketing experience across various channels within a B2C sector then please get in touch! This is a great opportunity to work with two creative brands within a successful retail environment. 

Key Responsibilities: 
Working as part of a small team, you will develop, deliver and evaluate annual marketing and communication plans to increase engagement and increase consumer awareness for two retail brands 
Prepare and integrate marketing and communication messages through various channels, including PR, advertising, social media, in-store display, print, online and e-newsletters
Manage relationships with international partners and efficiently fulfill their information needs inline with the brands corporate guidelines
Development and direction of creative visual assets from idea through to visual execution
Take an active role in the development and management of collateral for each brand including seasonal concepts, visual merchandise and web content
Press/blogger liaison and attendance/coordination of press events
Attend photo shoots/events UK/Abroad 

Skills Required:
Educated to degree level/CIM qualification
Must have some retail marketing/brand marketing experience within a B2C sector ie, retail, consumer brands, fashion or consumer products (or agency, working with retail brands) 
Experience of the full marketing mix
Must have experience of print, pos promotions, instore display, press releases, e-newsletters, email campaigns, writing content for websites
Able to attend photoshoots UK/aboard, couple of events & exhibitions (UK)
Experience of building collaborative working relationships with external professionals
Managing agency relationships (SEO & PPC)
A good track record of social media experience, ie facebook & instagram 
A proficient copy and content writer
Happy to work independently and use your own initiative, but also a great team player
Experience of Google Analytics and a good SEO knowledge - desirable
Able to attend photoshoots abroad 

Company Benefits:
Salary up to £30k (depending on experience)
22 days + bank holidays (After 5 years extra 5 days)
Hours: M-Thurs, 8.30am-5.30pm, Friday 3.45pm Friday 
Car Park

Reed Specialist Recruitment Limited is an employment agency and employment business

Reference: 36343741

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