B2C eCommerce Manager

Posted 12 February by Central Employment Agency (North East) Limited
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Central Employment are delighted to be working with a growing North East based Consumer Good organisation, that have a strong UK customer following and are looking to break into European markets. They have a new opportunity for a B2C eCommerce Manager, reporting into the senior management team, growing an in-house eCommerce/digital marketing team.

This is a career making opportunity for a driven, dynamic and entrepreneurial candidate who has a proven track record in delivering online sales/results. The ideal candidate must have a strong technical background and be a creative, accurate, organised and flexible individual.

Role Profile:

  • Improving Website Design and UX
  • Updating website continuously and keeping the information up-to-date, relevant and exciting for our customers
  • Analysing site traffic, sales, conversion rates and reporting accordingly
  • Keyword Research and Competitor Analysis
  • Adding of new products and stock management
  • Creation and Management of PPC Ad/Marketing Campaigns
  • Other e-commerce platforms
  • Facilitating growth of other ecommerce platforms such as Amazon marketplace
  • Stock Management across platform
  • Social media management and managing digital campaigns
  • Grow engagement, brand awareness and following of audiences across all platforms
  • Schedule regular posts and design digital campaigns to grow profile and sales results

Essential:

  • Previous experience in a digital marketing and B2C Ecommerce lead role
  • A background from a Consumer driven sector - FMCG or Online Retail
  • A willingness to learn, adapt and develop
  • Able to implement and optimise both creative content and media to deliver efficient response across all digital channels and platforms
  • Strong Technical skills - understanding of DA, outreach, onsite and offsite ranking factors, link building & reporting
  • Highly creative - able to write high quality and engaging marketing copy
  • Able to analyse campaign performance and take necessary action to continually improve performance
  • Proven track record of driving sales and customer acquisition and retention - working to targets
  • Highly commercial with an analytical mind-set who thrives in a fast-paced environment.
  • The successful candidate will ideally be educated to degree level

Required skills

  • Customer Acquisition
  • Digital Channels
  • Ecommerce
  • FMCG
  • Online Retail

Reference: 41447713

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