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Assistant Marketing Manager

Posted 8 January by Owen Daniels Consultancy Easy Apply Ended

Assistant Marketing Manager

Profile:

Our fantastic client - a global and extremely successful engineering design and manufacture company - are looking for an Assistant Marketing Manager for a 12 month contract to start ASAP. Based in the heart of Lincolnshire, the business offers vast engineering expertise, with a successful track record in the development of exhaust systems to meet the latest emission standards. This is a fantastic opportunity for someone with some strong Marketing expertise within B2B environments! Please see below for more information.

Assistant Marketing Manager

Summary:

You will be responsible for the development and implementation of marketing communications plans for all areas of our business, in line with strategic objectives.

You will also gather market information to help identify potential markets and align our new product development with market requirements.

Responsible to: Marketing Manager

Assistant Marketing Manager

Responsibilities

  • You will be responsible for marketing activities that will encompass original equipment, retrofit and aftermarket business streams, you will also play an active part in internal communications
  • Ongoing development of the company’s online presence, including website and social media, to maximise visibility within target audiences
  • Monitoring performance and SEO for website, regularly reviewing and updating content in line with latest messages and audiences
  • Developing and maintaining the company’s presence on social media to generate engagement with our target audiences
  • Generating photography and video content to promote our products and key messages across a range of media
  • Gathering and maintaining information on relevant events and communications channels
  • Identifying appropriate events and planning our presence at events, implementing and attending where appropriate
  • Developing key messages for campaigns targeting specific customers or opportunities
  • Working with external agencies to generate creative approaches for our communications, delivering artwork for online and print media
  • Updating company presentations, reflecting the latest information
  • Maintaining a library of marketing collateral including presentations, literature (PDF and print) images and video.
  • Working with external agencies to manage the company’s public relations
  • Monitoring and reporting on key performance indicators including website traffic, social media reach, press coverage and other measures as required
  • Gathering and analysing information on competitors
  • Regularly gathering relevant market news for communication internally and externally
  • Generating internal communications materials in a variety of formats
  • Assisting in specific market research and analysis as directed by the Marketing Manager
  • Sourcing and managing stock of promotional items
  • Handling essential marketing administration requirements
  • Supporting other projects as required.

Assistant Marketing Manager

Education and Qualifications:

  • Educated to degree level or equivalent, in a business related subject, ideally with marketing content, other marketing qualification or equivalent experience
  • English Language qualification
  • PC Literate: Outlook, Word, Excel and PowerPoint
  • Languages skills would be an advantage.

Assistant Marketing Manager

Previous Experience:

  • Proven track record in a marketing related role
  • Work experience in a Business to Business environment
  • Experience with content management systems and social media management tools is desirable
  • Understanding of marketing technical products would be an advantage.

Assistant Marketing Manager

Personal Qualities:

  • Self-motivated and able to work autonomously towards targets
  • Ability to present information in a clear, concise and engaging way, both verbally and in writing
  • Excellent analytical skills
  • Good attention to detail
  • Prepared to travel and occasionally spend time away from home if required.

Reference: 34170426

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