Area Sales Manager

Robert Half is recruiting on behalf of a leading manufacturer of automotive diagnostics tools and solutions. This global company specialises in cutting-edge products and services, including diagnostic tools and advanced driver-assistance systems (ADAS), with a strong focus on technological innovation, research, and development. For the right candidate, this role offers a salary of up to £45,000, bonus, company van and mobile.

The Role:

We are seeking a driven and technically proficient Area Sales Manager to expand sales and market share for innovative automotive diagnostic solutions within the London and Kent market

Must have a valid driver's licence as this is a field-based role with a company van and must also be based in or around London and Kent

Responsibilities:

• Create and implement sales strategies to meet and exceed sales targets for diagnostic tools across the region.
• Identify and nurture new business opportunities with independent garages, workshops, dealerships, and other automotive aftermarket channels.
• Manage existing customer relationships, ensuring satisfaction and retention.
• Deliver technical product demonstrations and showcase the benefits of the solutions to various stakeholders.
• Conduct training sessions to support optimal product usage and customer awareness.
• Stay updated on automotive technology trends, competitor activities, and industry developments to inform sales efforts.
• Collaborate with internal teams across marketing, technical support, and training for seamless customer service delivery.
• Prepare and present regular sales reports, forecasts, and market data.
• Attend trade shows and industry events to promote products and network effectively.
• Utilise CRM systems to maintain accurate records of interactions and sales activities.

Key Requirements:

• Must have automotive experience.
• Strong technical understanding of modern vehicle systems, electronics, and diagnostics.
• Excellent communication and presentation skills, with an ability to influence stakeholders at all levels.
• Self-motivated and organised, capable of working independently.
• Experience in CRM systems and Microsoft Office Suite.
• Full UK driving licence and willingness to travel extensively across the region.

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