Ad Ops Executive & Social Media

Posted 9 April by Boston Hale Easy Apply

Ad Ops Executive / Audience Optimisation / Ad Operations / Digital Marketing Executive Adobe Analytics, Basic HTML, Native Ads, Social Media, Advertising Operations

Ad Ops Executive. My client, an industry leading Media company, is currently recruiting for an Ad Ops and Creative Content Executive to join their creative department, which is underpinned by data and analytics. The successful candidate will be responsible for helping to deliver KPIs across multiple online campaigns.

Key responsibilities for the Ad Ops Executive will include:

  • Work as part of the Distribution team to deliver client KPIs and secondary metrics on content through native inventory and other sources
  • Traffic and optimise native ads
  • Written skills essential
  • Strong DFP Skills
  • Suggest improvements to strategy, design, distribution etc and run MVT to explore feasibility
  • Monitor KPIs through daily reports, Omniture and other analytics platforms and optimise campaigns accordingly
  • Explore new audience opportunities on- and off-site
  • Manage social media accounts and paid social campaigns where appropriate. Liaise with Editorial teams when necessary to improve distribution
  • Liaise with Sales, Project Management, designers and Commissioning editors to ensure optimisation and best possible delivery of campaigns
  • Work with internal stakeholders and other business units to manage inventory allocation and share strategies

The successful Ad Ops Executive will have:

  • 3 years' experience of social media platforms along with their advertising models
  • Strong Ad Ops experience with DFP
  • In-depth experience of using online analytics, with an understanding of their meaning and terminology
  • Basic understanding of analytics and HTML tags
  • Experience of optimising ads and content for multiple platforms

If you are interested in working on a contract to permanent position at a leading social hub, then please get back in touch ASAP.

Regards

Ad Ops Executive / Audience Optimisation / Ad Operations / Digital Marketing Executive Adobe Analytics, Basic HTML, Native Ads, Social Media, Advertising Operations

Required skills

  • Social Media
  • Basic HTML
  • Native Ads
  • Social Media Executive / Audience Optimisation / Digital Marketing Executive Adobe Analytics

Reference: 34861460

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