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The Power of Influence & Motivating People to Buy Certification
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Summary

Price
£25 inc VAT
Study method
Online
Duration
1 hour · Self-paced
Qualification
No formal qualification
CPD
1 CPD hours / points
Additional info
  • Tutor is available to students

Overview

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CPD

1 CPD hours / points
Accredited by The CPD Certification Service

Description

The Power of Influence & Motivating People to Buy
Successful salespeople know that most people need to be persuaded to buy a product or service. A key aspect of the selling process is human psychology. Specifically, salespeople understand how to influence prospective clients’ opinions and motivate them to part with their money.

In this course, you will discover the concepts and principles that, when used to their full potential, will greatly increase your chance of making a sale. You will learn practical tips that will help you influence a prospective customer by tapping into their unique wants and needs. You will learn when to place a prospect under pressure and when to give them some space to consider their position.
You Will Learn:

Five rules that will help you move a sale forward by overcoming common barriers and objections
Four mistakes salespeople make when trying to influence a prospect
Six psychological concepts that will help you reach a reluctant customer and motivate them to make a purchase

Benefits of Taking This Course:

If you are a salesperson, this course will teach you how to improve your conversion rates
If you own a business, this course will help you pitch your own products or services
If you work in a role that requires you to negotiate with others, this course will provide you with some transferable skills that can be applied to most situations whereby you need to influence others
If your job entails teaching or training others, the transferable communication skills in this course will help you impart ideas so that they motivate and inspire those listening

Who is this course for?

There is no experience or previous qualifications required for enrolment on this course. It is available to all students, of all academic backgrounds.

Requirements

The course does not require any pre-knowledge to pursue the course. And it is compatible with any kind of device. You will get the same experience in learning whether you are using Windows, Mac, a smartphone or tablet. You can access the course materials with any kind of connection, from anywhere, without any limitation!

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FAQs

Interest free credit agreements provided by Zopa Bank Limited trading as DivideBuy are not regulated by the Financial Conduct Authority and do not fall under the jurisdiction of the Financial Ombudsman Service. Zopa Bank Limited trading as DivideBuy is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority, and entered on the Financial Services Register (800542). Zopa Bank Limited (10627575) is incorporated in England & Wales and has its registered office at: 1st Floor, Cottons Centre, Tooley Street, London, SE1 2QG. VAT Number 281765280. DivideBuy's trading address is First Floor, Brunswick Court, Brunswick Street, Newcastle-under-Lyme, ST5 1HH. © Zopa Bank Limited 2026. All rights reserved.