The Complete Content Writing Course
Skill Success
Summary
- Certificate of completion - Free
- Tutor is available to students
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Overview
Certificates
Certificate of completion
Digital certificate - Included
Course media
Description
This course will help you develop your writing and marketing skills in a few hours. There are three modules where you will learn about content marketing, copywriting, and content writing. By taking this course, you will have a clear understanding about each and how they are different, but still connected to each other.
In this course, you will:
- Learn the core concepts of content marketing, copywriting, and content writing
- Learn to generate traffic and sales by writing effective content
- Build trust and connection with your audience for gaining authority as a writer
- Identify your target audience and create buyer persona
- Learn to write blog posts that would rank better in search engines
- Learn how to apply marketing and writing principles for better results
- Learn to write sales copy that has a powerful headline and effective call to actions
- Optimize the content for SEO
- Create a promotion plan for sharing content with audience
- Develop the qualities that will make you a successful writer
- Discover the challenges in this career and how you can overcome them easily
- Recognize the writing mistakes and how you can avoid them
Who this course is for:
- Those who want to make a career in content writing
- Content writers - those who have some experience and want to polish their writing and content marketing skills
- Bloggers - if you are a blogger who wants to know the best tactics to write awesome posts and increase traffic by using the power of content marketing
- Freelance writers - if you want to use your writing skills and earn a side income as a freelancer
- Digital marketers, content marketers, and website owners
- Anyone who wants to learn about online writing, content marketing and copywriting
- Anyone who wants to improve their SEO writing skills
The The Complete Content Writing Course will cover the following topics:
Section 1 - Introduction
- Welcome To The Course
- What You Will Learn In This Course
- Tips To Use This Course Effectively And Get Maximum Benefit From It
Section 2 - Basic Concepts: Understanding Content Writing
- An Introduction To Content Writing
- Origin And Need Of Content Writing
- Increasing Demand For Content Writers
- Career In Content Writing: What To Expect
- Types Of Content
- Difference Between Content Writing, Content Marketing And Copywriting
Section 3 - Content Marketing
- What Is Content Marketing And Why It Is Essential?
- Creating A Solid Marketing Plan To Promote Content
- Understanding Marketing Principles
- Identifying Target Audience
- What Is Buyer Persona And How You Can Create It?
- Effective Formula Of Storytelling And How It Can Lead To Sales
Section 4 - Copywriting
- What Is Copywriting And How It Is Different From Content Writing?
- Write Amazing Copy Using Aida Model In 4 Simple Steps
- The Secret Formula To Write Powerful Headlines That Grab Attention
- What Is Call To Action And How It Can Lead To Sales?
- How To Write A Sales Copy?
Section 5 - Content Writing Simplified
- Writing Principles
- Number 1 Tactic To Write Awesome Content
- Steps to Write Engaging Content
Section 6 - Optimizing Content for Search Engine Optimization
- What Is Search Engine Optimization?
- Using On Page Search Engine Optimization For Optimizing Content
- Using Off Page Search Engine Optimization For Optimizing Content
- Write Search Engine Optimization Friendly Content In 4 Easy Steps
Section 7 - Content Promotion
- Why Its Essential To Promote Content?
- Effective Channels To Promote Your Content
Section 8 - Tips To Become A Successful Writer
- Practical Tips To Overcome Challenges In Your Career
- Qualities Of A Successful Content Writer
- 9 Serious Mistakes To Avoid As A Writer
Section 9 - Bonus Section: Blog Post Writing
- 8 Simple Steps To Write Awesome Blog Post
- How To Optimize Blog Post For Ranking In Search Engines?
- Fun Activity- Write A Blog Post Now
- Blog Tips
- Congratulations!
Who is this course for?
This course is designed for those interested to learn the basics of content writing and how to increase your website or blog traffic, sales, and conversions by writing powerful content.
Requirements
No prior knowledge is required to take this course.
Career path
None
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This course is advertised on Reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.
