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The Art of Persuasion Certification
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Summary

Price
£20 inc VAT
Study method
Online
Duration
1 hour · Self-paced
Qualification
No formal qualification
CPD
1 CPD hours / points
Additional info
  • Tutor is available to students

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Overview

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CPD

1 CPD hours / points
Accredited by The CPD Certification Service

Description

The Art of Persuasion Certification

The art of persuasion is a difficult one to master but is an invaluable skill to possess. No one wants to be forced to use coercion or aggressive tactics to get their point across or to find common ground on an issue. Persuasion is based on reasoning and understanding rather than hostility or threats, making it the best way to convince your conversation partner that you are right or that your way of doing things is the preferred one.

This course goes into detail about how you can develop your own persuasive skills. By practising these skills, you may find that you master the art of persuasion in very little time.

We begin by discussing the way human behaviour is often motivated.

Next, we move on to discuss Aristotle’s persuasive techniques - ones that are still very relevant today.

Finally, we leave you with the steps you should take to ensure that your argument is persuasive. These steps work well in both speech and the written word, making them ideal for essay writers and presenters alike.

You Will Learn:

The five main influencers of human behaviour and how you should respond to them
The four modes of persuasion and how they can be applied today
Information on how those persuasive techniques can be used for good or bad intentions
How to use Monroe’s Motivated Sequence to your advantage

Benefits of Taking This Course:

Learning how to become more persuasive in your everyday life without resorting to aggression
Being able to participate in more productive conversations
Understanding why people tend to display the habits they do
Learning how to use simple persuasive techniques in your everyday speech
Learning how to construct a persuasive argument in just a few simple steps

Who is this course for?

There is no experience or previous qualifications required for enrolment on this course. It is available to all students, of all academic backgrounds.

Requirements

The course does not require any pre-knowledge to pursue the course. And it is compatible with any kind of device. You will get the same experience in learning whether you are using Windows, Mac, a smartphone or tablet. You can access the course materials with any kind of connection, from anywhere, without any limitation!

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FAQs

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