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Sales Management Essentials

Classroom based course with study materials, lecturer support and CPD Hours included


London Training For Excellence

Summary

Price
£3,960 inc VAT
Study method
Online
Duration
5 days · Self-paced
Qualification
No formal qualification
Additional info
  • Tutor is available to students

2 students enquired about this course

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Overview

Sales management is a fundamental aspect of any successful business. Better sales performance means more new business for the company and better account management will help retain customers and grow business with them. This course will provide you with the sales management skills and techniques needed to ensure your team performs at its best and exceeds the targets that are on your shoulders. It also introduces the principles and skills associated with effective account management.

Description

Module 1 - Introduction to Sales Management

  • The basics of Sales
  • Sales Concepts
  • The role of the Sales Manager

Module 2 - Sales Planning

  • Understanding Sales Forecasts
  • Developing Forecasts
  • Setting Targets and selecting sales performance KPIs

Module 3 - The Foundation for Effective Sales Teams

  • Building Trust in Sales Teams
  • Roles and Relationships within the Team

Module 4 - Maximising Sales Performance

  • Training
  • Coaching
  • Motivating your team
  • Monitoring and assessing individual and team performance
  • Sales Meetings

Module 5 – Account Management

  • The benefits of effective account management
  • The role of account management in decision making
  • The Account Management plan

Module 7 - Review and Evaluate Sales Performance

  • Assessing the market situation – competitors, customer preferences, positioning, trends
  • Dealing with financial information – sales revenue, profit margins, cost of sales
  • The sales report

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FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.