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Strategic Marketing : LEVEL 5

ACCREDITED BY CPD | Free Digital Certificate Included | Unlimited Access 365 Days | Quality e-Learning Materials

1 Training


£12 inc VAT
Study method
Online, self-paced
4 hours
Access to content
365 days
No formal qualification
4 CPD hours / points
Additional info
  • Exam(s) / assessment(s) is included in price
  • TOTUM card available but not included in price What's this?

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Strategic Marketing - Level 5

Strategic Marketing Level 5 is a comprehensive guide designed for aspiring marketing managers and professionals who wish to take control of the marketing strategy and not be controlled by it. In a competitive world, how you market your strategy plays a pivotal role to how successful you’ll be. You will learn to design a complete marketing strategy that will help you identify profitable gaps in the market. You will learn why some products do well and others don’t. How do you make them all sellers?

Strategic Marketing Level 5 will demonstrate how to get your audience to view the product at the right time. You will identify your customers, learn to avoid common mistakes, set prices to achieve maximum revenue, and create a marketing budget for the highest ROI. You will also learn to recognise lucrative markets and find ways to target them. How do you capture an audience that is outside of your niche? The key module ‘expanding traditional boundaries’ will offer great insight and knowledge on how you can place the right product in front of the right people.

Strategic Marketing Level 5 offers essential information and clear descriptions on what it takes to prepare and plan a marketing strategy, target the right audience, ensure you stay ahead of the competition and recognise why branding is integral to the overall marketing strategy. This is a CPD accredited course that will demonstrate to potential employers your dedication to continuous learning, and the chance to excel in the field.

Why You Should Consider Taking this Course at 1Training?

1Training is a leading online provider for several accrediting bodies, and provides learners the opportunity to take this exclusive Course awarded by CPD. At 1Training, we give our fullest attention to our learners’ needs and ensure they have the necessary information required to proceed with the training.

Learners who register will be given excellent support, discounts for future purchases and be eligible for a TOTUM Discount card and Student ID card with amazing offers and access to retail stores, the library, cinemas, gym memberships and their favourite restaurants.


4 CPD hours / points
Accredited by The CPD Certification Service

Course media


Learning Outcomes

  • Master different marketing techniques
  • Be in control of your marketing strategy
  • Learn to identify gaps that can make profit in the market
  • Develop a comprehensive marketing strategy for your company
  • Earn a recognised qualification to help pursue new job opportunities


Module 01 : So What Is Marketing?

Module 02 : What Can Be Marketed?

Module03 : Marketing’s Role In The Business

Module 04 : Segmentation, Targeting & Positioning

Module 05 : Branding

Module 06 : The Marketing Mix

Module 07 : Product Management

Module 08 : Marketing Communications Or Mar Com Or Integrated Marketing Communications (IMC)

Module 09 : Expanding Marketing’s Traditional Boundaries

Method of Assessment

In order to qualify in the course ‘Strategic Marketing Level 5’ successfully, learners will take an online test with each module being rounded off with multiple-choice questions. This online test is marked automatically, so you will receive an instant grade and know whether you have passed the course.


Upon the successful completion of the course, you will be awarded the “Certificate in Strategic Marketing – Level 5”.

Access Duration

The course will be directly delivered to you, and you have 12 months access to the online learning platform from the date you joined the course. The course is self-paced and you can complete it in stages, revisiting the lessons at any time.

Awarding Bodies

CPD is a leading awarding body in the United Kingdom that meets an excellent standard of high quality education. CPD is committed towards the enhancement of proficiency and personal skills in order to develop learners’ expertise and abilities. CPD ensures that both practical and academic qualifications assist individuals to re-skill or up-skill and maintain a competitive advantage in their chosen industry.

Who is this course for?

This course is recommended for,

  • Aspiring Marketing Managers
  • Marketing Professionals
  • Anyone interested in developing marketing skills
  • Individuals looking to change their careers


This course requires no formal prerequisites and this certification is open to everyone

Career path

The Certificate in Strategic Marketing Level 5 will improve your candidature for a number of jobs in the marketing sector. Given below are job titles you can compete for,

  • Marketing Manager – £65,000 (Approximately)
  • Marketing Specialist – £52,000 (Approximately)

Questions and answers

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What does study method mean?

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

What are CPD hours/points?

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

What is a ‘regulated qualification’?

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

What is an ‘endorsed’ course?

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body’s logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.