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Social Media & Digital Marketing, Advertising & SEO Level 3
Thames College

Newly Added Module: Google's Core Update, June 2025 | Learn All The Core Skills Within 3 Hours | Free PDF Certificate

Summary

Price
£21 inc VAT
Study method
Online, On Demand
Duration
3.4 hours · Self-paced
Qualification
No formal qualification
CPD
10 CPD hours / points
CPD What's this?
Certificates
  • CPD Accredited PDF Certificate - Free
  • Reed Courses Certificate of Completion - Free
  • Hardcopy CPD Certificate - £8.99
33 students purchased this course

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Overview

The Social Media Marketing & SEO Course is designed to equip learners with the knowledge and skills required to excel in today’s dynamic digital landscape. Social media platforms and search engines have become central to how businesses connect with their audiences, build brand visibility, and drive revenue growth.

Why Learn Social Media Marketing & SEO in the UK?

  • High Demand: The UK digital marketing industry is growing rapidly, with over 85% of businesses increasing their online marketing budgets annually.
  • Job Opportunities: The industry is expected to create more than 120,000 new roles in digital marketing by 2026.
  • Revenue Growth: Digital marketing contributes over £120 billion to the UK economy each year, making it a lucrative field.

This course provides a comprehensive understanding of how to effectively leverage these tools to achieve marketing objectives. Learners will gain insights into the strategies that drive success on social platforms and in search engine rankings, learning to create engaging content, optimise campaigns, and analyse performance for continuous improvement.

Search Engine Optimisation (SEO) plays a vital role in increasing online visibility, while social media marketing fosters direct engagement with potential and existing customers. By integrating both disciplines, learners will be prepared to implement impactful campaigns that maximise return on investment.

►►► Updated with Google’s June 2025 Core Update: Learn Digital Marketing Strategies That Actually Work Today, Not Yesterday ◄◄◄

This course explores the functionality and unique features of various social media platforms, explores the foundations of SEO, and covers essential skills like analytics and crisis management. Through a structured learning path, learners will gain confidence in applying these strategies to real-world scenarios, ensuring they are well-prepared for opportunities in the ever-evolving field of digital marketing.

Additional perks Social Media Marketing & SEO from Thames College:

This Social Media Marketing & SEO course offers you the benefit of —

  • Learn Social Media Marketing & SEO with an engaging voiceover and visual elements.
  • Get 1 year access to the Social Media Marketing & SEO course.
  • Participate in quick assessments and get instant feedback on your Social Media Marketing & SEO course progress.
  • Study Social Media Marketing & SEO on your own schedule.

Certificates

CPD Accredited PDF Certificate

Digital certificate - Included

Reed Courses Certificate of Completion

Digital certificate - Included

Will be downloadable when all lectures have been completed.

Hardcopy CPD Certificate

Hard copy certificate - £8.99

CPD

10 CPD hours / points
Accredited by CPD Quality Standards

Curriculum

1
section
13
lectures
3h 22m
total

    • 1: Module 1: Introduction to Social Media Marketing & SEO Preview 19:48
    • 2: Module 2: Social Media Platforms and Their Uses 22:23
    • 3: Module 3: Content Creation for Social Media and SEO 22:29
    • 4: Module 4: SEO Fundamentals Part 1 12:36
    • 5: Module 5: SEO Fundamentals Part 2 14:50
    • 6: Module 6: Social Media Advertising 21:42
    • 7: Module 7: Analytics and Performance Measurement 16:03
    • 8: Module 8: Social Media Crisis Management 19:57
    • 9: Module 9: Future Trends in Social Media Marketing and SEO 21:28
    • 10: Module 10: Advanced SEO – Adapting to 2025's Google Update 27:40
    • 11: CPD Quality Standard Certificate (Optional) 01:00
    • 12: Leave a Review 01:00
    • 13: Continue your learning journey with more courses from Thames College. 01:00

Course media

Description

Course Curriculum of Social Media Marketing & SEO:

  • Module 1: Introduction to Social Media Marketing & SEO
  • Module 2: Social Media Platforms and Their Uses
  • Module 3: Content Creation for Social Media and SEO
  • Module 4: SEO Fundamentals Part 1
  • Module 5: SEO Fundamentals Part 2
  • Module 6: Social Media Advertising
  • Module 7: Analytics and Performance Measurement
  • Module 8: Social Media Crisis Management
  • Module 9: Future Trends in Social Media Marketing and SEO
  • Module 10: Advanced SEO – Adapting to 2025's Google Update

Who is this course for?

  • Aspiring digital marketers looking to build foundational skills in social media and SEO.
  • Business owners aiming to enhance their online presence and drive sales.
  • Professionals seeking to transition into or advance within the field of digital marketing.

Requirements

No formal entry requirements for this Social Media Marketing & SEO course!

Career path

Completing this Social Media Marketing & SEO course opens doors to various career opportunities, including:

  • Social Media Manager (£30,000 - £45,000/year)
  • SEO Specialist (£25,000 - £40,000/year)
  • Digital Marketing Executive (£20,000 - £35,000/year)
  • Content Marketing Manager (£25,000 - £50,000/year)
  • Paid Media Specialist (£28,000 - £45,000/year)
  • Social Media Strategist (£30,000 - £40,000/year)

Questions and answers

No questions or answers found containing ''.

Paula asked:

Hi, will this course tell me how to properly use instagram?

Answer:

Dear Paula, Yes, this course covers how to use Instagram.

This was helpful. Thank you for your feedback.
Paula asked:

Hi, I’m particularly keen to know how to better the Seo on my website and how to have effective key word research, does this course offer the how to?

Answer:

Dear Paula, Yes, this course covers on page & off page SEO guidelines.

This was helpful. Thank you for your feedback.
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Reviews

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Legal information

This course is advertised on Reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.
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