Retail - CPD Certified

Retail is a fast-paced and dynamic industry that requires a combination of strategic thinking, operational skills, and a customer-focused approach. This course will provide a comprehensive overview of the key areas of retail, including buying and merchandising, pricing, supply chain management, and sales processes. Whether you're looking to start a career in retail or looking to improve your skills and knowledge, this course is designed to help you succeed.

In this course, students will learn about the importance of consumer behaviour and how to effectively target customers, as well as the importance of communication and choosing the right location for your store. Students will also explore brand management, store security, and the legal requirements of retail, including the Consumer Rights Act. Additionally, students will learn about the psychology of selling, and how to negotiate the right deal with suppliers and manage a team effectively.

This Retail Bundle consists of the following Professional Career Oriented courses:

• Course 1: Retail Management
  
• Course 2: Retail Customer Service & Effective Customer Targeting
  
• Course 3: Visual Merchandising
  
• Course 4: Customer Service Management: Recovering Difficult Customers
  

Learning Outcomes:

• Understand the key areas of retail, including buying and merchandising, pricing, and supply chain management
• Know the importance of consumer behaviour and how to effectively target customers
• Be familiar with the sales process and dealing with customers at the checkout
• Understand the importance of communication and choosing the right location for your store
• Know how to negotiate the right deal with suppliers and manage a team effectively
• Be familiar with the legal requirements of retail, including the Consumer Rights Act

Why Choose this Retail?

• Step-by-step lessons
• One-to-one assistance from professionals if you need it
• Innovative exams to test your knowledge after the course
• 24/7 customer support should you encounter any hiccups
• Unlimited lifetime access to all courses
• Digital Certificate, Transcript and student ID are all included in the price

Certificate of completion

Digital certificate - Included

Hard copy certificate

Hard copy certificate - £8

Course Curriculum

**Retail Management**

• Introduction
• Strategy
• Buying and Merchandising
• Pricing
• Supply Chain Management
• Sales Process and Dealing with Customers at the Checkout
• Importance of Consumer Behaviour
• Taking Trends and Targeting Customers Effectively
• Importance of Communicating with Customers
• Choosing a Location
• Psychology
• Negotiate the Right Deal with Suppliers
• Develop Store Security Procedures
• Management Skills for Leading Your Team
• Selling in Multiple Channels
• Brand Management
• Health & Safety for Stores
• Consumer Rights Act

**Customer Service & Effective Customer Targeting**

• Who We Are and What We Do
• Sales Process and Dealing with Customers at the Checkout
• Importance of Consumer Behaviour
• Taking Trends and Targeting Customers Effectively
• Importance of Communicating with Customers
• Identifying and Addressing Customer Needs
• Generating Return Business
• In-Person Customer Service
• Giving Customer Service over the Phone
• Providing Electronic Customer Service
• Recovering Difficult Customers
• Understanding When to Escalate

**Visual Merchandising**

• Introduction to Visual Merchandising
• Store Layouts
• Exterior Design
• In-Store Design
• Mannequins in Visual Merchandising
• Display Fixtures
• Role of a Visual Merchandiser
• Challenges of Modern Visual Merchandising

**Customer Service Management: Recovering Difficult Customers**

• Who We Are and What We Do
• Establishing Your Attitude
• Identifying and Addressing Customer Needs
• Generating Return Business
• In-Person Customer Service
• Giving Customer Service over the Phone
• Providing Electronic Customer Service
• Recovering Difficult Customers
• Understanding When to Escalate

Certification

Following your completion of the Retail course materials, you will be able to take an assignment test to assess your knowledge. You will be able to grab the PDF certificates & transcripts for free after passing the test. Original Hard Copy certificates must be bought separately for an extra £8.

• Individuals looking to start a career in retail
• Retail employees looking to improve their skills and knowledge
• Small business owners looking to expand into retail
• Entrepreneurs looking to start a retail business
• Students interested in retail and consumer behaviour

This Retail Bundle was made by professionals and it is compatible with all PCs, Macs, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection.

• Retail Manager: £30,000-£50,000 per annum
• Buyer: £25,000-£45,000 per annum
• Sales Assistant: £18,000-£25,000 per annum
• Visual Merchandiser: £20,000-£35,000 per annum
• Retail Trainer: £30,000-£45,000 per annum