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Profitability Analytics: A Beginner’s Guide
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A framework for reviewing the costs, revenues and performance of an organisation

Summary

Price
£19 inc VAT
Study method
Online, On Demand
Duration
1.6 hours · Self-paced
Qualification
No formal qualification
Certificates
  • Reed Courses Certificate of Completion - Free

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Overview

Profitability analytics is a framework for reviewing the costs, revenues and performance of an organisation and, in particular, its strengths, weaknesses, risks and opportunities for improvement.

This course will show you how it works.

Certificates

Reed Courses Certificate of Completion

Digital certificate - Included

Will be downloadable when all lectures have been completed.

Curriculum

1
section
9
lectures
1h 36m
total

Course media

Description

Profitability analytics is a framework for reviewing the costs, revenues and performance of an organisation and, in particular, its strengths, weaknesses, risks and opportunities for improvement.

Profitability Analytics has its roots in the Du Pont Profit Tree of financial indicators developed 100 years ago, but it also combines analysis of an organisation’s performance in marketing, operations and investment.

Markets and business practices are fast changing, and organisations need to regularly assess how well they are doing, where their strengths and weaknesses are, and how they could improve. Profitability Analytics is a useful framework for this. It explores the performance of an organisation from strategy through to delivery and management.

Profitability Analysis provides a robust framework combining data analysis with the exploration of the issues identified with the people in the organisation in order to identify the root causes, and help the organisation develop strategies to remediate those problems.

The course covers the following topics:

  • The Origins of Profitability Analytics in the Du Pont Profit Tree
  • The Evolution of modern Profitability Analytics
  • The Profitability Analytics Balanced Scorecard of performance measures
  • How to conduct a Profitability Analytics review

The course is aimed at small and medium sized enterprises, but the key elements and principles apply to organisations of all sizes.

I hope this course will inspire you to examine your own organisation’s performance in marketing, operations and resource investment.

Who is this course for?

Finance Managers

Management consultants and analysts

Students of business management

Requirements

There are no pre-course requirements.

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Legal information

This course is advertised on Reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

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An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.
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