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Professional Diploma in Digital Marketing (Accredited by Digital Marketing Institute)

South & City College Birmingham

Summary

Price
£1,795 inc VAT
Finance options

Flexible, interest-free, part payment options available.
Study method
Online
Duration
12 months · Self-paced
Qualification
No formal qualification
Additional info
  • Exam(s) / assessment(s) is included in price

Overview

Created by industry experts, the Professional Diploma in Digital Marketing is the most effective solution for current and aspiring marketing professionals to succeed in the digital marketing industry. Our Professional Diploma in Digital Marketing is provided and accredited by the Digital Marketing Institute (DMI).

New 2018 syllabus!

What’s new?

The latest update of the DMI syllabus makes the certification even more relevant and work-ready. The focus has now shifted more towards SEO, content and website optimisation, rather than the more traditional marketing technique of Social Media. As the Digital Marketing landscape changes, it is important that courses are up to date, and nobody is closer to the forefront than the Digital Marketing Institute.

Syllabus

  • Digital Marketing Foundations
  • Website Optimisation
  • Content Marketing
  • Social Media Marketing
  • SEO
  • Paid Search
  • Display & Video Advertising
  • Email Marketing
  • Analytics
  • Digital Strategy

Description

This course will teach you all you need to know to get started with key areas of digital marketing including mobile and social media marketing, Pay Per Click (PPC) and Search Engine Optimisation (SEO).

2018 Syllabus

  • Digital Marketing Foundations
  • Website Optimisation
  • Content Marketing
  • Social Media Marketing
  • SEO
  • Paid Search
  • Display & Video Advertising
  • Email Marketing
  • Analytics
  • Digital Strategy

Who is this course for?

This course has been designed to benefit beginners, traditional marketing professionals and business owners alike.

Requirements

There are no prerequisites for this course.

Career path

This course will help any current or aspiring marketing professional to get to grips with the skills needed to specialise in digital marketing.

Questions and answers

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Legal information

This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.
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Similar subjects: Marketing, Digital marketing, SEO
Related searches: Online courses