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Product Development - Planning, Marketing & Supply Chains
Learning Facility

Learn Quickly About Product Development and Get Certified Instantly

Summary

Price
£21.99 inc VAT
Study method
Online, On Demand
Duration
0.8 hours · Self-paced
Qualification
No formal qualification
Certificates
  • Reed Courses Certificate of Completion - Free
Additional info
  • Tutor is available to students
1 student purchased this course

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Overview

Product Development - Planning, Marketing & Supply Chains

In today's competitive market, businesses must navigate every phase of Product Development with precision—from planning and ideation to execution, Marketing, and Supply Chain Management. This course is designed to provide a comprehensive foundation in these key areas, giving learners the strategic tools to drive innovation and bring successful products to market. Whether you're launching a new product or managing existing product lines, understanding the full lifecycle—including effective Marketing techniques and streamlined Supply Chain Management—is essential to long-term success.

What you will learn from taking this course:

  • Understand the full lifecycle of Product Development from planning to launch

  • Learn how strategic Marketing impacts product visibility and customer engagement

  • Master the fundamentals of Supply Chain Management and its role in product success

  • Discover how to align Product Development, Marketing, and Supply Chain Management for maximum efficiency

  • Gain actionable knowledge for improving product performance in the market

Through this Product Development - Planning, Marketing & Supply Chains course, you will gain access to a range of training materials that are available online, allowing you to learn at your own pace and on your own schedule. By upgrading your skills and knowledge, you'll be better prepared to succeed in today's highly competitive job market, and position yourself for future growth and advancement. So if you're ready to take your career to the next level, enrol in this professional skills training course today.

Key Features of Product Development - Planning, Marketing & Supply Chains Course

  • Free PDF Certificate Included
  • Instant Access to course materials
  • Lifetime Access

Certificates

Reed Courses Certificate of Completion

Digital certificate - Included

Will be downloadable when all lectures have been completed.

Curriculum

1
section
2
lectures
0h 46m
total

Course media

Description

Product Development - Planning, Marketing & Supply Chains

This course explores the complete process of Product Development, focusing on the interconnected roles of planning, Marketing, and Supply Chain Management. You’ll gain a clear understanding of how innovative products are conceived, evaluated, tested, and successfully launched into the marketplace.

Beginning with product planning, learners will explore how market research, competitor analysis, and trend forecasting shape the early stages of Product Development. You will study how to develop product roadmaps, prioritise features, and align development with business goals.

The course then shifts to Marketing, emphasising how brands position products for specific audiences, create compelling value propositions, and execute integrated campaigns. You’ll explore how to conduct SWOT analyses, utilise digital and traditional media, and tailor Marketing strategies to various market conditions—all of which play a crucial role in product success.

Finally, the course delves into Supply Chain Management, covering how efficient operations, inventory control, vendor selection, and logistics affect the timely and cost-effective delivery of products. You’ll examine the significance of synchronising production and distribution, mitigating risks, and ensuring responsiveness to market demands.

Throughout the course, the interconnectedness of Product Development, Marketing, and Supply Chain Management is reinforced through real-world case insights and structured content that emphasises practical relevance.

This is a self-paced learning platform, meaning you can study at your own pace and convenience. Additionally, each section of the Product Development - Planning, Marketing & Supply Chains course is divided in a way that allows you to easily pick up where you left off, making it easy to manage your time and progress throughout the course.

Who is this course for?

This course is ideal for:

  • Business professionals aiming to enhance their understanding of Product Development, Marketing, and Supply Chain Management

  • Entrepreneurs seeking to launch or refine their product offerings

  • Product managers and operations staff wanting to align development strategies with market needs

  • Marketing professionals who want to integrate their efforts into broader Product Development plans

  • Supply chain personnel aiming to understand their role in the product lifecycle

Requirements

This Product Development - Planning, Marketing & Supply Chains course requires no formal qualification to start.

Career path

Completing this Product Development course can lead to roles such as product manager, marketing strategist, supply chain coordinator, operations analyst, or roles in innovation and product planning.

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Legal information

This course is advertised on Reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.
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