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Principles of Product Development
London Training For Excellence

Classroom based course with study materials, lecturer support and CPD Hours included

Summary

Price
£4,560 inc VAT
Study method
Online
Duration
5 days · Self-paced
Qualification
No formal qualification
Additional info
  • Tutor is available to students

3 students enquired about this course

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Overview

This course is designed to assess the underpinning knowledge of delegates for understanding the principles of product development. Developing and launching successful new products is a key marketing value driver. Successful innovation ensures that your products stay competitive and that growth opportunities are not missed. However extensive research indicates that failure rates in this area high. Objectives Develop your complete skill-set to confidently manage new product and innovation projects. Reduce your product development cycle and quickly gain profitable entry new markets. Create winning product concepts using advanced idea generation and screening tools.

Description

Day 1 - Introduction of New Product Development and Creation

  • Introduction
  • Sources of Ideas for New Products
  • Capturing Ideas
  • Evaluating Ideas
  • Making the Decision to Investigate a New Product Idea

Day 2 - Organizing Product Development

  • Effectively Empowering Teams
  • Cross-Functional Teams - the Key to Effective Early Involvement
  • Best Practices for Product Development Teams or Integrated Product Teams
  • Integrating Suppliers - Early Supplier Involvement

Day 3 – Planning, Managing and Product Development

  • Best Practices for Project Management
  • Developing the Project Plan
  • Identifying and Managing Project Risks
  • Critical Chain Project Management
  • Establishing a Repeatable vs. Ad-Hoc Development Process
  • Key Activities by Project Phase
  • Performance Measurement & Metrics

Day 4 – Product Design

  • Target Costing and Design to Cost
  • Establishing a Market-Driven Target Price
  • Deriving a Target Cost and Tracking Target Cost Achievement
  • Using Product Cost Models to Guide Development Decisions
  • Value Analysis/Function Analysis
  • Addressing Reliability, Maintainability, Testability and Other Factors

Day 5 - Managing the Product Lifecycle and Implementation

  • Support Products During Their Life
  • Monitor and Extend Product Life
  • Determining When a Product Should Be Phased-Out
  • Developing an Overall Improvement Plan
  • Metrics for Measuring Performance
  • Discussion - Participant Questions and Issues

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