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Persuading and Influencing People
Watson Martin

In-company online or on site course with study materials and tutor support

Summary

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Study method
Online + live classes
Duration
2 days · Full-time
Qualification
No formal qualification
Additional info
  • Tutor is available to students
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Overview

This Persuading and Influencing People course is designed to teach you how to use influencing skills and the power of persuasion to help bring people around to your way of thinking, reducing resistance to new ideas and overcoming conflict.

During this course, you will learn how to build rapport more easily using appropriate communication styles. You will also be able to practise techniques for dealing with difficult situations.

Simple to arrange and highly effective - you can choose to run this course exactly as described or we can create a customised solution that meets your specific needs.

As a general rule, if you have four or more employees with similar learning needs, an in-company programme will be the most efficient and cost-effective choice for you. Learning is usually delivered at your premises.

Our specialist facilitators are experts in their respective fields, and can tailor our existing courses to suit the specific needs of your organisation - or alternatively, design courses and programmes that are entirely bespoke, crafted in response to the unique requirements of your business.

Description

WHAT TOPICS ARE COVERED ON THIS COURSE?

  • The characteristics of a successful persuader
  • The secrets of self-belief and courage
  • Moving from a push to pull style of persuasion
  • Understanding the psychology of persuasion in a practical way

PREPARING TO PERSUADE

  • Learn to build trust through seeing other people’s perspectives
  • The importance of non-verbal communication

EXPLORE WHAT OTHERS WANT

  • Effective questioning techniques
  • Realise the values and motivations of others
  • Hone your listening skills and overcome barriers to active listening

COMMUNICATION STYLE

  • Choose from a range of communication styles depending upon the situation
  • Learn to respond, rather than react

OVERCOME RESISTANCE

  • Select one of the six levels of assertiveness, without compromising the values of others
  • Apply a practical six-step Influence Model

STATE YOUR CASE PERSUASIVELY

  • Adopt strategies that work for you
  • State your case assertively and convincingly, in both groups and one-on-one situations

Blended learning

This course is a blended learning experience, allowing you to continue to develop your skills back at work. As part of the course you will receive the following eFresher (eLearning) modules and MP3s:

eFresher modules

  • The Art of Communication
  • Stating Your Case Persuasively
  • Overcoming Resistance and Conflict

MP3 modules

  • Building Relationships
  • Effective Communication
  • How to be Liked and Respected

WHAT WILL I GET OUT OF ATTENDING THIS COURSE?

  • Increased confidence and practise handling different people and situations
  • An understanding of how to adapt your communication style
  • Insights into emotional intelligence and how to build allies
  • Planning and practising strategies to state your case convincingly
  • Improved questioning and listening skills

Who is this course for?

This course is for anyone who needs to build relationships within their organisation in order to get colleagues on side. It is also aimed at those in sales or account management positions who are dealing with difficult customers or situations and who could use persuasion and influencing techniques to turn the situation around.

Due to the breadth of the topic, this course would suit delegates from almost any internal position, but it would be suited to individuals who are in client-facing roles.

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Legal information

This course is advertised on Reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.
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