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Persuading and Influencing People Professional Training Course
Reed Business School

A professional training course for groups of four or more, delivered in your offices, virtually or at an external venue.

Summary

Price
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Study method
Onsite
Duration
2 days · Full-time
Qualification
No formal qualification
Additional info
  • Tutor is available to students

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Overview

This Persuading and Influencing People course is designed to teach you how to use influencing skills and the power of persuasion to help bring people around to your way of thinking, reducing resistance to new ideas and overcoming conflict.

During this course, you will learn how to build rapport more easily using appropriate communication styles. You will also be able to practise techniques for dealing with difficult situations.

Simple to arrange and highly effective - you can choose to run this course exactly as described or we can create a customised solution that meets your specific needs.

As a general rule, if you have four or more employees with similar learning needs, an in-company programme will be the most efficient and cost-effective choice for you. Learning is usually delivered at your premises.

Our specialist facilitators are experts in their respective fields, and can tailor our existing courses to suit the specific needs of your organisation - or alternatively, design courses and programmes that are entirely bespoke, crafted in response to the unique requirements of your business.

Resources

  • Brochure -

Description

WHAT TOPICS ARE COVERED ON THIS COURSE?

  • The characteristics of a successful persuader
  • The secrets of self-belief and courage
  • Moving from a push to pull style of persuasion
  • Understanding the psychology of persuasion in a practical way

PREPARING TO PERSUADE

  • Learn to build trust through seeing other people’s perspectives
  • The importance of non-verbal communication

EXPLORE WHAT OTHERS WANT

  • Effective questioning techniques
  • Realise the values and motivations of others
  • Hone your listening skills and overcome barriers to active listening

COMMUNICATION STYLE

  • Choose from a range of communication styles depending upon the situation
  • Learn to respond, rather than react

OVERCOME RESISTANCE

  • Select one of the six levels of assertiveness, without compromising the values of others
  • Apply a practical six-step Influence Model

STATE YOUR CASE PERSUASIVELY

  • Adopt strategies that work for you
  • State your case assertively and convincingly, in both groups and one-on-one situations

Who is this course for?

This course is for anyone who needs to build relationships within their organisation in order to get colleagues on side. It is also aimed at those in sales or account management positions who are dealing with difficult customers or situations and who could use persuasion and influencing techniques to turn the situation around.

Due to the breadth of the topic, this course would suit delegates from almost any internal position, but it would be suited to individuals who are in client-facing roles.

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