Personal Shopper and Fashion Store Assistant - CPD Certified

Is your career in the fashion industry? Or would you like it to be?

If you’re a natural at styling and love everything to do with fashion, there are endless opportunities to advance your skills and boost your career or begin a new one. Fashion store Assistant & Personal Shopper is specifically designed to groom and guide you all the way.

It’s becoming more and more popular for people who don’t have the time or a natural flair with styling to consult an expert to help with an image make-over, wardrobe transformation or outfits for particular occasions. Many shops now employ a specifically trained personal shopper to help make shopping more effective and also to improve the shopping experience for customers.

During this course, you’ll learn all the technical, creative and personal skills you need to help clients make the most of their appearance and be a style guru. You’ll get an in depth knowledge of the history of fashion and discover where familiar trends started. We’ll tell you about the influential designers that shape the world of fashion and how to keep up with the most recent changes. Having this strong foundation in the development of fashion through the past decades really helps identify how to suit particular styles to individual clients.

Course Benefits:

• CPD Certified and Fully Accredited by the International Council of Online Educational Standards (ICOES)
• Course access - 60 days - Study at your own pace
• Access or Course from any device: Laptop, Smartphone, tablets, etc.

You’ll learn:

• to respectfully help your client to develop a positive self image.
• to assess all body shapes, use fashion to streamline outlines to achieve flattering proportions and identify what to avoid.
• the full range of colour tones in skin, hair and eyes and how to enhance each to achieve amazing effects.
• how to advise on personal grooming, skin and hair care.
• to work with clients personal style and recognise which areas need improving.

These skills are invaluable if you already work in the fashion world or if you’re plan a career there.

To help you excel in fashion retail, we’ve included two modules that focus directly on developing in-depth skills and knowledge that will help you turbo charge your career!

You’ll learn about:

• Understanding consumer motivation
• Needs, wants and attitudes
• The consumer decision process
• Seducing customers with excellent customer service
• Building long term relationships with customers
• Dealing with pressurized and challenging situations
• How to put your Personal Shopper and Stylist skills to full use.
• How to up sell and cross sell effectively to boost sales.
• Specific selling strategies that connect directly with customers.

Use this uniquely focused course to plan or significantly boost your career in fashion retail and styling.

Course Syllabus:

Module 1 : Profession of a Personal Shopper

• What is a Personal Shopper?
• Types of Personal Shopper.
• Colour analysis.
• Body shape.
• Hair and Make Up

Module 2 : Planning Advice

• Personal analysis of your client : interview and questionnaire.
• Wardrobe analysis.
• Basics of a wardrobe.
• Complementary accessories.

Module 3 : Fashion and Trends

• Fashion history
• Trends
• International fashion

Module 4 : Communication and Protocol

• Social Events
• Social Protocol

Module 5 : Career Guidance

• Career
• Promotion and marketing: how to attract customers

Module 6 : Understand consumer behaviour and excel in customer service

• Understanding consumer motivation
• Consumer attitudes
• The consumer decision process
• Seduce customers with excellent service
• Build long term relationships with customers
• After sales service – handling complaints and returns
• Typical complaints and how to handle them
• Returns
• Staying cool under pressure – dealing with challenging situations
• Shoplifting

Module 7 : Make your shop a magnet to customers

• Put your Personal Shopper and Stylist skills to full use
• Up sell with hair and makeup styling
• Selling accessories
• Working with your clients budget
• Selling tips to help identify your customers’ needs
• Ideas to grow your retail presence
• In-store tips that boost sales

• Anyone looking to work in a fashion department of a large store or boutique

• People working in a fashion store who want to improve their customer relationship and selling skills

• Everyone who lives and breathes fashion, and would love a job in the industry

• Sales assistants who want to improve the shopping experience for customers

• Boutique owners who need to increase sales

This course earns you credits through Continuing Professional Development (CPD). CPD points are accepted and recognised by professional member bodies and academic institutions across the UK.

All learning content is accredited by the International Council for Online Educational Standards (ICOES) whose purpose is to continually improve online educational products and maintain quality assurance.

Trendimi courses are designed for anyone with an interest in learning. No formal qualifications are required to study with us. Our courses are suitable if you want to learn new skills, start a new career, or if you’re already working in a particular industry and wish to upgrade your talents and enhance your resume.

There are many areas where you can put your skills to use:

• Personal shopper in a shop of any size.
• Personal shopper for a shopping centre.
• Image consultant to corporate clients, politicians, celebrities, media personalities.
• Freelance Stylist for individuals, magazine fashion shoots, celebrity shots, advertising shoots, wedding party etc.

Add invaluable, practical retail training.