Skip to content

MSc Digital Marketing

The University of Law Business School

Summary

Price
Enquire to get more info on pricing
Finance options

When accepting your place, you will be asked to pay a deposit. This deposit has been included in...

Study method
Classroom
Duration
1 year · Full-time
Qualification
Level 7 Master of Science (MSc)
Postgraduate What's this?
Additional info
  • Tutor is available to students
  • TOTUM card available but not included in price What's this?

Location & dates

Location

Address
GISMA Business School
Dessauer Str. 3-5
Berlin
10963
Germany
View on Map

Address
The University of Law (London Moorgate)
2 Bunhill Row
City Of London
London
EC1Y8HQ
United Kingdom
View on Map

Overview

This specialist marketing programme course is aimed at those looking to advance their digital marketing careers. Students will be fully equipped to develop effective digital marketing strategies through their understanding of digital marketing techniques including social media platforms.

This course is ideal for those with strong numerical backgrounds with an interest in data management, data driven marketing and cyber security. This course provides the optimal mix of theory and practical application of knowledge via real life case studies.

On successful completion of this course, graduates will be possess the highly in demand skills to respond to technological advancements and digitisation in the business world.

Through our partnership with GISMA Business School, this course is also available to study in Berlin.

Business as Unusual Study Guarantee

We fully expect our campuses to be open for learning in October. If they’re not, or you’re unable to travel, you’ll still be able to start your programme. That’s our guarantee.

Qualification

Level 7 Master of Science (MSc)

Description

The course will cover the following core modules:

  • Digital Marketing Strategies (30)
  • Data Driven Decision Making (30)
  • Digital Campaign Management (30)
  • Research Methods, Professional Development and Dissertation / Project (60)

In addition to the core modules, students will also be required to select one additional module from the following:

  • Content Marketing
  • Digital Technologies
  • Information Security Management
  • Innovating Digital Systems
  • Digital Consultancy
  • Social Media and Analysts
  • Digital Customer Relationship Management
  • Digital Research
  • Understanding Digital Consumer Behaviour

Who is this course for?

This Masters degree is ideal for those interested in switching to or progressing within a career in digital marketing, data management or cyber security within any industry.

Requirements

  • 2:2 or above from a UK Bachelor’s degree, or equivalent qualifications.
  • International requirements - an English language level equivalent to IELTS 6.5 or above with a minimum of 5.5 in each component.

Questions and answers

Reviews

Currently there are no reviews for this course. Be the first to leave a review.

Leave a review

Legal information

This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.
View all
Similar subjects: Business