Marketing Management Certificate Level 4

As a marketing student, you will prepare to take on a variety of fast-paced, ever-changing work in the field. Jobs in marketing require interpersonal skills, strategy, flexibility and creativity. Because the responsibilities in marketing jobs are so varied, it is important that you develop skills in all areas while also gaining experience to gauge your interests in various jobs.

This programme introduces participants to the areas of marketing and sales enabling them to understand the tools and enhance their studies in the marketing and
communications area. It aims to provide students with a foundation for the analysis of each of
the four modules within organisations’ decision making processes, the internal and external
influences affecting the communications strategy of an organisation and the role of information in the mix.

The course fee covers registration, learning materials, assessment and certification. The certificate is sent out to the students within 24 hours of course completion.

Certification

On the completion of the course, the students will be awarded the Marketing Management Certificate Level 4

Accreditation

The course is accredited by The CPD Qualifications Group.

Course Assessment

This course does not involve any written exams. students need to answer 4-6 assignment questions to complete the course, the answers will be in the form of written work. students can write the answers in their own time. Each answer need to be 200 words ( 1 Page ). once the answers are submitted, the tutor will check and assess the work.

Course Duration

The course can be completed in a very short time, it totally depends on the life style of the learners. Also, there is no pressure on students to complete the course on fast mode, the course is valid for 12 months, so students can complete the course with complete peace of mind and with no pressure at all.

This programme has been designed for those with an interest in communications who seek a qualification to enhance future employment prospects and career progression. The modules covered in the programme give a solid foundation to the world of marketing and communications in UK and beyond. The course focuses on how each area works and functions, while also providing additional insights into future developments. There are excellent career opportunities, in both the public and private sectors, for those with good creative, analytical and inter-personal skills who can demonstrate their ability to develop, communicate and implement ideas and concepts.

Students will study the following units

1. What Is Marketing?

2. Strategic Planning.

3. Consumer Behaviour.

4. Business Buying Behaviour.
5. Marketing Segmenting, Targeting , & Positioning.
6. Marketing Channels.
7. Public Relations.
8. Professional Selling.

No previous knowledge required.

1. Marketing Manager

2. Advertisement Manager

3. Business Consultant

4. Marketing Consultant

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