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Marketing and Communications Assistant
Tyne Academy

Video & PDF Combined Course | Free PDF Certificate Included | 24/7 Tutor Support | No Hidden Fees | Lifetime Access

Summary

Price
£22.99 inc VAT
Study method
Online, On Demand
Duration
1.4 hours · Self-paced
Qualification
No formal qualification
Certificates
  • Certification of completion - Free
  • Reed Courses Certificate of Completion - Free
Additional info
  • Tutor is available to students

1 student purchased this course

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Overview

The "Marketing and Communications Assistant" course is designed to provide foundational knowledge and skills essential for supporting business operations through effective communication and marketing strategies. This course explores the relationship between HR, marketing, and digital communication while emphasizing business writing, report writing, and digital marketing techniques. Learners will gain the tools necessary to contribute meaningfully to business communications, marketing campaigns, and HR-marketing collaboration efforts.

Key Takeaways

  • Understand how marketing and digital communication support business objectives

  • Gain proficiency in business writing and report writing

  • Learn how HR and marketing collaborate to enhance organizational communication

  • Develop practical skills in digital marketing and digital communication strategies

Certificates

Certification of completion

Digital certificate - Included

Reed Courses Certificate of Completion

Digital certificate - Included

Will be downloadable when all lectures have been completed.

Curriculum

4
sections
9
lectures
1h 26m
total
    • 1: Module 1 Introduction to Marketing Communications 15:18
    • 2: Module 2 Consumer Behavior and Market Research 09:00
    • 3: Module 3 Integrated Marketing Communications 18:34
    • 4: Module 4 Advertising and Creative Strategies in Marketing Communications 09:00
    • 5: Module 5 Digital Marketing and Online Advertising in Marketing Communications 20:21
    • 6: Module 6 Public Relations and Reputation Management in Marketing Communications 10:00
    • 7: Assignment on Marketing and Communications Assistant -485390 01:00
    • 8: Claim Your Certificate for Marketing and Communications Assistant -485390 01:00
    • 9: Review Request For Marketing and Communications Assistant -485390 01:00

Course media

Description

The course focuses on equipping participants with key competencies in business, marketing, and communications. Emphasis is placed on developing strong business writing and report writing skills, essential for crafting effective internal and external communications. Learners will explore the principles of digital marketing and digital communication, including email marketing, content strategy, and social media communication.

Participants will understand how marketing supports broader business objectives and how HR and marketing can work together to strengthen employer branding and internal communications. The course also delves into how digital marketing and digital communication strategies can be aligned with business and HR goals to enhance visibility and engagement. Throughout the course, learners will encounter practical concepts in business, marketing, digital marketing, and communications to prepare them for support roles across various industries

Who is this course for?

This course is ideal for individuals seeking entry-level roles in marketing, communications, or administrative positions with a focus on business communication. It is also suitable for professionals in HR or business administration who wish to strengthen their understanding of marketing, digital communication, and collaborative strategies between HR and marketing departments.

Requirements

There is no formal prerequisite for this Marketing and Communications Assistant course.

Career path

Completing this course can lead to roles such as Marketing Assistant, Communications Coordinator, HR and Marketing Liaison, Digital Marketing Support, or Administrative Assistant with a focus on business communication.

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FAQs

Interest free credit agreements provided by Zopa Bank Limited trading as DivideBuy are not regulated by the Financial Conduct Authority and do not fall under the jurisdiction of the Financial Ombudsman Service. Zopa Bank Limited trading as DivideBuy is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority, and entered on the Financial Services Register (800542). Zopa Bank Limited (10627575) is incorporated in England & Wales and has its registered office at: 1st Floor, Cottons Centre, Tooley Street, London, SE1 2QG. VAT Number 281765280. DivideBuy's trading address is First Floor, Brunswick Court, Brunswick Street, Newcastle-under-Lyme, ST5 1HH. © Zopa Bank Limited 2026. All rights reserved.