Level 3 Advanced Diploma in Animal Care and Business with Official Certification

Accredited by ABC Awards | Endorsed Certificate | Certified Unit Summery

Global Edulink


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£129 inc VAT (was £429)
Offer ends 12 November 2019
Study method
Online, self-paced
15 Hours
Level 3 Diploma in Animal Care and Business
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Additional info
  • Exam(s) / assessment(s) is included in price

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Level 3 Advanced Diploma in Animal Care and Business with Official Certification

This course is endorsed under ABC Awards and Certa Awards Quality Licence Scheme.

The Advanced Diploma in Animal Care and Business – Level 3 will turn animal lovers into professional carers. Pet lovers want the best for their pet, in terms of love, care and attention. This has given opportunity for animal lovers and even activists to run their own animal care business. If you have the appropriate training and skills, the animal care industry offers higher earning potential. Pet owners will go the extra mile to ensure their pet is given the best services. And what better way to do this than to get a qualified animal carer.

The Advanced Diploma in Animal Care and Business – Level 3 course is insightful and will give learners the opportunity to pursue their dream of being animal care business owners. Many pet owners may work late or be out of town frequently and require the services of a professional pet carer. The course offers the fundamentals of learning to take on the role of animal carer and understanding what the job entails.

The course has been endorsed under the ABC Awards and Certa Awards Quality Licence Scheme. This means that Global Edulink has undergone an external quality check to ensure that the organisation and the courses it offers, meet defined quality criteria. The completion of this course alone does not lead to a regulated qualification* but may be used as evidence of knowledge and skills gained. The Learner Unit Summary may be used as evidence towards Recognition of Prior Learning if you wish to progress your studies in this subject. To this end the learning outcomes of the course have been benchmarked at Level 3 against level descriptors published by Ofqual, to indicate the depth of study and level of demand/complexity involved in successful completion by the learner.

The course itself has been designed by Global Edulink to meet specific learners’ and/or employers’ requirements which cannot be satisfied through current regulated qualifications. ABC Awards & Certa Awards endorsement involves robust and rigorous quality audits by external auditors to ensure quality is continually met. A review of courses is carried out as part of the endorsement process.

*Regulated qualification refers to those qualifications that are regulated by Ofqual / CCEA /Qualification Wales


Level 3 Diploma in Animal Care and Business
Endorsed by ABC Awards

Course media


What is covered in this course?

  • Gain a clear understanding of the job role of animal carer and what it takes to build a successful business.
  • Learn how to become experienced in this profession even though you may start out as someone who is new to the industry. All you need is a love of animals
  • Learn how to market your business using multiple social media platforms.
  • Build a website to promote your services online.
  • Discover the steps it takes to establish a strong reputation where pet owners will trust you enough to leave their pets in your care.
  • Learn how to use affordable marketing strategies to promote your pet business online and offline.

Access Duration

The course will be directly delivered to you, and you have 12 months access to the online learning platform from the date you joined the course. The course is self-paced and you can complete it in stages, revisiting the lectures at any time.

Course Curriculum : Level 3 Advanced Diploma in Animal Care and Business with Official Certification

Module 1: Introduction to Marketing

1.1 What is marketing?
1.2 Customers’ needs and wants
1.3 Marketing research
1.4 Market research: what to look at and where to find it
1.5 Segmentation
1.6 Positioning

Module 2: The Marketing Mix

2.1. The 4 Ps - Product, Price, Place, Promotion
2.2. Three more Ps - People, Process, Physical environment
2.3. Product development
2.4. pricing strategy
2.5. Credit and payment terms
2.6. Promotion channels

Module 3: Your marketing plan

3.1. Why have a marketing plan?
3.2. Essential components for a marketing plan

Module 4: A Marketing Plan – Sample

4.1. Sample marketing plan

Module 5: Low cost marketing techniques

5.1. Business image
5.2. Increase your visibility in your community
5.5. Referrals
5.4. Build a mailing list
5.5. Business networking

Module 6: Developing your brand

6.1. Brand identity
6.2. Differentiate
6.3. Brand name and logo
6.6. Building your brand personality
6.5. How?
6.6. Believe in your brand and your customers will too

Module 7: Your website

7.1. Why do you need a website?
7.2. Setting up a website
7.3. Creating good content
7.4. The copy
7.5. Search engine optimization, SEO
7.6. Website analytics
7.7 Benefits of blogging

Module 8: Online Marketing

8.1. What is online marketing?
8.2. The power of social media
8.3. Rules of engagement
8.4. Prepare a social media marketing plan
8.5. Manage your online presence
8.6. How to be likeable on social media
8.7. A picture is worth a thousand words

Module 9: Social Media Marketing

9.1. Facebook
9.2. Linkedln
9.3. Google + Business
9.4. Twitter
9.5. Blog
9.6. YouTube
9.7. Pinterest
9.8. Skype
9.9. Email marketing

Module 10: Public relations & advertising

10.1. Look for PR opportunities
10.2. Brainstorming
10.3. Writing an effective press release
10.4. Radio/Press interview
10.5. Generate newsworthy ideas
10.6. Advertising

Module 11: Sales

11.1. Sales campaigns
11.2. Your sales pitch
11.3. Lead generation
11.4. Pay per click advertising (PPC) and selling online

Method of Assessment

This online program will be evaluated through written assignments. In order to complete this program successfully and gain your professional qualification, all students are required to complete a series of assignments. The completed assignments must be submitted via the online portal. Your instructor will review and evaluate your work and provide your feedback based on how well you have completed your assignments.


At the end of this course successful learners will receive a Certificate of Achievement from ABC Awards and Certa Awards and a Learner Unit Summary (which lists the components the learner has completed as part of the course).

Course Code: QLS-03611

Accredited Body

ABC Awards and Certa Awards have long-established reputations for providing high quality vocational qualifications across a wide range of industries. ABC Awards and Certa Awards combine over 180 years of expertise combined with a responsive, flexible and innovative approach to the needs of our customers.

Renowned for excellent customer service, and quality standards, ABC Awards and Certa Awards also offer regulated qualifications for all ages and abilities post-14; all are developed with the support of relevant stakeholders to ensure that they meet the needs and standards of employers across the UK.

What's special about us

  • No Hidden Fees
  • Efficient and effective customer service for all your queries
  • Endorsed under the ABC Awards and Certa Awards Quality Licence Scheme
  • Get a 30% discount when you pay the full amount at once. This includes the course fee, assessment fee and certificate fee.

Who is this course for?

  • Individuals considering changing their career and want to explore new opportunities
  • Individuals who are animal lovers and have long wanted to start their own business
  • Pet carer, pet sitting services
  • Anyone who has a deep interest in animal care and business


  • There are no formal pre-requisites for this course
  • You should have a deep love and care for animals, some knowledge and experience with having your own pets or working as a pet sitter will serve you well

Career path

  • Pet Sitter
  • Pet Groomer
  • Dog Walker
  • Pet Care Assistant

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