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Introduction To Brand Storytelling
Skill Success

Summary

Price
£157 inc VAT
Or £52.33/mo. for 3 months...
Study method
Online
Course format
Video
Duration
Self-paced
Qualification
No formal qualification
Additional info
  • Tutor is available to students

Overview

Harness the captivating power of storytelling for marketing and communication! Discover tips and techniques to engage your audience.

Benefits of taking this course include:

  • Unlimited and lifetime access to the course
  • Learn the course at your own pace
  • Course can be accessed on any platform
  • 24/7 Customer support

Course media

Description

What you'll learn:

  • Storytelling as a marketing and communication tool

Brand storytelling is becoming more and more popular in the marketing world, and with good reason. Stories are scientifically proven to capture attention. In fact, stories stimulate brain activity. When we hear a strong narrative, our neurons start firing, and release a hormone called Oxytocin.

In this class, I want to introduce you to brand storytelling. As an entrepreneur and an advisor on marketing and branding for my clients, I am convinced that storytelling is at the core of all marketing and communication that you do as a brand.

COURSE CURRICULUM

Section 1 - Brand Storytelling

  • Introduction To The Class
  • The Importance Of Storytelling
  • What is Brand Storytelling?
  • How To Write Your First Brand Story
  • Examples Of Strong Brand Storytelling

Who is this course for?

  • Marketing professionals
  • Business owners

Requirements

  • No prior knowledge is required to take this course

Career path

None

Questions and answers

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Legal information

This course is advertised on Reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.
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