Internet Marketing

Level 1 by ABC Awards | Tutor Support & Exam included | 30 CPD Credits | **Free Social Media Course**

Oxford Home Study College


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£10 inc VAT (was £140)
Offer ends 08 December 2020
Study method
Online, self-paced
80 hours
No formal qualification
30 CPD hours / points
Endorsed by ABC Awards
Additional info
  • Exam(s) / assessment(s) is included in price
  • Tutor is available to students

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Level 1 Internet Marketing Course

Certificate of achievement in Internet Marketing Level 1. Additional CPD Accredited Certificate with 30 CPD points available with no extra study. The course comes with easy to understand e-learning study materials.

Endorsed Certificate of Achievement.

Explore the basics of effective internet marketing with this exclusive course from Oxford Home Study College! Learn how to make strategic digital marketing work harder for your own business, or pursue a rewarding career as a web marketing specialist. Whatever your long-term career goals, this exclusive Level 1 Internet Marketing Course could pave the way for incredible things!

3.58 billion web users on a global basis. 100 billion searches carried out via Google alone every month. Close to 90% of shoppers now carrying out research online, before committing to even the most modest purchases. All the kinds of figures that clearly illustrate the power and importance of effective digital marketing. For the modern business, the internet as a whole represents a blessing and a curse in equal measures. A platform upon which to reach billions of consumers worldwide, though with unprecedented and continuously-growing competition to contend with. Which is precisely why organisations are prepared to pay almost any price for the services of capable, committed and qualified digital marketers.

Begin by laying the foundation for an extraordinary career today with this insightful Level 1 Internet Marketing Course! Comprehensively accessible and with no prior knowledge required, explore the role digital marketing is currently playing at the heart of every successful business worldwide. Whether looking to promote your own business with strategic digital marketing or build the skills to work as a marketing specialist, this fully-endorsed course could make all the difference!


Endorsed by ABC Awards


30 CPD hours / points
Accredited by The CPD Standards Office

Course media


Level 1 Internet Marketing Course

Course Benefits

When taking this Level 1 Internet Marketing Course with Oxford Home Study College, every learner benefits from:

  1. The flexibility to study in your own time and at your own pace from anywhere in the world.
  2. No deadlines or time restrictions to worry about – complete the course as slowly or quickly as you like.
  3. Access to our exclusive tutors with unrivalled industry experience and expertise, along with the wider Oxford Home Study College support team.
  4. All course materials included as standard – all you need is a reliable computer with an Internet connection.
  5. No hidden fees or charges at any time – the price you see is the price you pay.

Learning Objectives

The primary objective of this introductory Internet Marketing Course is to guide newcomers through the fundamentals of this increasingly important specialist field. By focusing on the basics of digital marketing from a contemporary business perspective, learners are familiarised with a series of key concepts and standards over a gradual, digestible programme. Created by leading academics in conjunction with respected industry experts, the course serves as a perfect starting point for more advanced studies at a higher level.

Over the course of three highly insightful units, candidates explore the limitless power and importance of digital marketing, the creation of effective marketing plans, the unique value of e-mail marketing, how businesses can build influence over their target audiences and the role search engine optimisation (SEO) plays in a wider web marketing strategy.

Upon successful completion of this course, candidates benefit from a number of industry-specific skills, talents and knowledge including:

  • An understanding of the true scope, power and influence of web marketing
  • Familiarity with basic SEO terminology and its mechanics
  • The basics of website design and development
  • How to effectively approach e-mail marketing campaigns
  • Knowledge of internet marketing plans and strategies
  • The opportunity to pursue a variety of rewarding careers, or continue studying at a higher level

Course Outline

This detailed yet accessible Internet Marketing Course is delivered across three modules – each concluding with an online assessment to verify your acquired knowledge and competencies. Your assigned tutor will provide you with comprehensive support at all times, in order to assist with your successful completion of each unit.

Unit 1 – What is Internet Marketing?

This unit covers the following key topics:

  • Sample Site Structure
  • Popular Strategies
  • Plus more

Unit 2 – E-mail Marketing

This unit covers the following key topics:

  • A Cautionary Note
  • Distribution Services
  • Plus more

Unit 3 – Search Engine Optimization (SEO)

This unit covers the following key topics:

  • What is SEO?
  • Understanding Search
  • The Search Engines
  • Alternative Search
  • Optimizing Keywords
  • Monitoring Search Engine Ranking
  • Plus more

Who is this course for?

Digital marketing has become the new standard that every successful business on a global basis is now reliant on. As a result, those who study Internet marketing naturally benefit from improved career prospects for life. Along with candidates looking to work as dedicated digital marketers, this course is also suitable for entrepreneurs and business owners looking to promote and advertise their businesses more effectively. In addition, anyone interested in studying digital marketing at a more advanced level will find this Level 1 Internet Marketing Course the perfect introductory platform.

Every course across the entire Oxford Home Study College catalogue is open to candidates worldwide, with no deadlines or time restrictions to worry about. Study in your own time and at your own pace, with 24/7 access to our dynamic digital learning platform. All course materials and learning resources are included in the course price for unbeatable value for money.

All you need is a computer with an Internet connection and the drive to succeed – Oxford Home Study College takes care of the rest!


There is no particular entry requirement.

OPTION-I: Endorsed Certificate of Achievement from ABC Awards

At the end of the course, learner can claim an endorsed certificate by paying £45 accreditation fee+postal charges.

Certificate of Completion

CPD(soft copy) can be claimed for £15. If you need hard copy of this certificate you will pay £25

OPTION-II: CPD Certificate

Upon successful completion of the course, a fee is payable for a CPD Accredited Diploma in PDF format or hard copy.

CPD Accredited Diploma (PDF format)=£30

CPD Accredited Diploma (Hardcopy)=£25

Postage Charges:

National £9

International £15

Career path

Upon successful completion of our Internet Marketing Course, candidates will have the opportunity to continue their studies at a higher diploma level. Alternatively, advanced digital marketing skills can be used to improve and enhance career prospects for existing members of the workforce, along with those looking to secure positions within established digital marketing and development agencies.

Questions and answers

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What does study method mean?

Study method describes the format in which the course will be delivered. At courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

What are CPD hours/points?

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on, many of which can be completed online.

What is a ‘regulated qualification’?

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

What is an ‘endorsed’ course?

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body’s logo if they wish. Certain awarding bodies - such as ABC Awards and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.


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