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Influencing & Persuading

Blended virtual classroom course

Hemsley Fraser

Summary

Price
£750 inc VAT
Study method
Online + live classes
Duration
3 hours · Full-time
Qualification
No formal qualification
Certificates
  • Certificate of completion - Free
Additional info
  • Tutor is available to students

Add to basket or enquire

Dates

Start date
End date
09/07/2025
09/07/2025
27/10/2025
27/10/2025

Overview

On this course, you will learn how to define influence, persuasion and negotiation. You will also use two key models to draw on organisational sources of power and to increase your influence by applying different styles to suit different individuals and situations. You will also explore the purpose and benefits of persuasion and learn how to use a range of different approaches to persuasion, based on Robert Cialdini’s Six Principles. Finally, you will look at different kinds of negotiation and be introduced to a comprehensive framework that covers the entire process; from how to prepare for a negotiation, to concluding an agreement that works for both parties.

Certificates

Certificate of completion

Digital certificate - Included

Description

Blended virtual training programme

  • 2x3hr virtual expert-led sessions
  • 1:1 Virtual coaching session
  • On-demand digital learning playlist

What will I learn?

By the end of this course you will be able to:

  • Define influencing, persuading and negotiation, and when to use each one
  • Identify the sources of power in an organisation and use these to increase your influence
  • Explain how to use different influencing styles to suit different situations
  • Identify the different social styles and use them to positively impact your personal influencing situations
  • List the Six Principles of Persuasion and explain how they can be used in practice
  • Prepare for and plan an effective negotiation
  • Work through a structured process to reach a mutually beneficial agreement

Who is this course for?

This course is suitable for anyone who would like to get better at influencing, persuading and negotiating with key decision-makers and stakeholders.

Questions and answers

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Legal information

This course is advertised on Reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

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An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.
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