Fully Funded Digital Marketing
Live tutor-led classes, tutor and student support
Netcom Training
Summary
- Tutor is available to students
Overview
In this course, you will learn about the various strategies and tactics used to promote a brand or product online. This includes understanding important concepts of web design, search engine optimisation (SEO), social media marketing, email marketing, and pay-per-click advertising. Additionally, you will gain practical skills in creating a website and digital marketing concepts through hands-on projects.
Description
By the end of the course, you will have a solid understanding of how to effectively research your target audience and drive measurable results for your planned digital marketing efforts.
Curriculum
Introduction to Marketing Principles
- Marketing Objectives
- Design a Marketing Strategy
- Customer Engagement
- Product Life Cycle Stages
Introduction to Visual Design Principles
- Visual design Principles
- Introduction to Colour Theory
- Understand the basics of Typography
- Design Process principles
Understand Business Marketing Principles
- PEST Analysis/ Topic: Audience Identification-Segmentation
- Learn the aspects of Digital etiquette
Requirements
- You must be aged 19+
- You live in the West Midlands
- You have lived in the UK for a minimum of 3 years
- Level 2 in English and Math (preferred)
Career path
- Junior Marketing Assistant
- Digital Marketing Specialist
- SEO Account Executive
- Digital Marketing Associate
Questions and answers
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This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.
FAQs
What does study method mean?
Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.
What are CPD hours/points?
CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.
What is a ‘regulated qualification’?
A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.
What is an ‘endorsed’ course?
An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body’s logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.
