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Event management: an introduction


The Centre

Summary

Price
£495 inc VAT
Finance options

Prices for this course range from £345-£495 + VAT depending on which price bracket...

Study method
Classroom
Duration
1 day · Full-time
Qualification
No formal qualification
Additional info
  • Tutor is available to students

Location & dates

Location
Address
EC1V 9BJ
United Kingdom

Overview

Whether it is a national conference, a specialist training session, a public meeting, or a local fundraiser, events are the public face of your organisation. This one-day introduction to event management training course offers a practical guide, and you will leave with a toolkit that will help you organise future activities with confidence and flair.

Description

The course will cover:

  • Approach
  • Why an event?
  • Creating your event brief
  • Examining the benefits of different approaches?
  • Conference, training, workshop, consultation, public event, fundraiser
  • Getting the best speakers and guests
  • Making a programme that delivers on your aims
  • Planning
  • Event team
  • Planning schedule
  • Budgeting
  • Choosing venues and facilities
  • Health and safety, risk assessment and insurance
  • Time Line – Countdown to success
  • Publicity
  • Identifying your audiences?
  • Pre-event publicity
  • Making the most of the Internet – Websites, Social Networking and email
  • Gaining press coverage
  • Packs and takeaways
  • Diversity
  • Presenters and delegates – ensuring you reach all parts of the community
  • Accessible events – best practice
  • How events can be organised to meet the needs of vulnerable people
  • Customer service
  • Managing bookings
  • Meeting and Greeting
  • Catering and treats
  • Evaluation 
  • On the day
  • What to pack in your event box
  • How to create the atmosphere you want
  • What to do when things go wrong
  • How to add energy to sessions
  • Leaving people wanting more
  • Follow up
  • Thank yous
  • Calls to action
  • Evaluating the process and the effect
  • a year of free support

This will be an enjoyable and participatory training day led by an experienced event manager. You will be able to do lots of different exercises that will stretch your understanding of event management with a tool kit to take away.

"The course was full of useful information that I will take away and use when planning future events." HH, SAGA Charitable Trust

This course takes place at the Centre's central London training suite with easy access to mainline rail, tube and bus links.

If you have four or more people interested in the same course, then in-company training could save you money. We can deliver this course at your venue, at a time that suits you!

Who is this course for?

This introduction to event management training course is aimed at those with little or no existing experience in organising and managing events. 

The Centre works with people from all sectors including the public sector, voluntary sector, corporate sector and private sector.

Questions and answers

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FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.