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Essential Marketing Skills

Practical Training for Professionals

Summary

Price
£516 inc VAT
Study method
Classroom
Duration
1 day · Full-time
Qualification
No formal qualification
CPD
6 CPD hours / points
CPD What's this?
Additional info
  • Tutor is available to students
35 students enquired about this course

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Location & dates

Showing classrooms near 'Birmingham'
Location

Address
Somerset House
Temple Street
BIRMINGHAM
West Midlands
B25DP
United Kingdom
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Address
Village Hotel Club Nottingham
Brailsford Way
Nottingham
Nottinghamshire
NG96DL
United Kingdom
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Address
Cheadle House
Cheadle Royal Business Park
Cheadle
Cheshire
SK83FS
United Kingdom
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Address
EEF Venues
Clifton Down
Bristol
Avon
BS83NB
United Kingdom
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Overview

The PTP Essential Marketing Skills course goes through the whole process of marketing goods and services, from the creation of a product to ensuring that customers will come and buy more from you in the future.

This training course is available throughout the UK.

CPD Value 5.5 Hours

Course Locations

Essential Marketing Skills London
Essential Marketing Skills Manchester
Essential Marketing Skills Nottingham
Essential Marketing Skills Birmingham
Essential Marketing Skills Bristol
Essential Marketing Skills Edinburgh
Essential Marketing Skills Leeds

CPD

6 CPD hours / points
Accredited by Approved By Law society

Description

09:30 - 09:45 Coffee & Course Objectives

09:45 - 10:00 Introduction - The 7Ps of Marketing

10:00 - 10:30 The Marketing Mix (A look at all the methods of marketing available and how they can complement each other.)

10.30 -11.00 Social Media (The growing importance for business of Facebook, Twitter, LinkedIn, YouTube & Blogs)

11:00 - 11:30 Determining The Best Methods of Marketing (Looking at their competition, each delegate looks at their own specific marketing role and decide which methods would be best.)

11:45 - 13:00 Participants To Draw Up Their Own 12 Month Marketing Plan And Give A Presentation

13:00 - 14:00 Lunch

14:00 - 15:00 How To Design Effective Advertising (Looking at the importance of using the right words, colours, pictures, music etc when creating advertising and promotional material.)

15:00 - 15:30 How To Evaluate Your Marketing Strategies (Using a well-proven planning method, delegates will be given the tools to evaluate and improve existing and future marketing strategies.)

15:30 - 16:30 Participants To Re-evaluate Their 12 Month Marketing Plan

16:30 - 16:45 Summary & Action Plans Agreed

Questions and answers

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Legal information

This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.
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Similar subjects: Marketing