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Diploma in Social Media & Business Strategy

Free E - Certificate Included | CPD & IAP Accredited | Access for 365 days | No Hidden Fee | No Additional Fee


Study365

Summary

Price
Save 87%
£49 inc VAT (was £399)
Offer ends 02 June 2020
Study method
Online, self-paced
Duration
20 Hours
Qualification
No formal qualification
CPD
16 CPD hours / points
Additional info
  • Exam(s) / assessment(s) is included in price

60 students purchased this course

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Overview

Diploma in Social Media & Business Strategy

Social media is a powerful marketing tool, but knowing how to use it to achieve your marketing goals can be a challenge. Creating engaging, effective strategies and content tailored to specific audiences can help you succeed with your digital marketing efforts. Achieve better brand awareness, improved customer service, deeper engagement, broader reach, and greater advocacy. You will also learn to manage your reputation, win and nurture customers and get measurable results.

Further, this diploma course of social media and business strategy will show you how to effectively integrate social media and digital into your public relations strategy. It will help you to set objectives, identify opportunities, select tactics, assign resources, set governance, apply social across the organisation and define metrics for your social media and digital activity.

Our online programme is well designed that you feel same as you are in the classroom. This course is comprised of professionally narrated e-Learning modules, interactive quizzes, tests and exams. All delivered through a system that you will have access to 24 hours a day, 7 days a week in 365 days (12 months). Effective support service, and study materials including step by step guided tutorial videos build your confidence to study well and guide you to secure your qualification.

* Free E-certificate (No additional cost for E-certificates)

Why You Should Choose Study 365

  • 12 months Access to your course.
  • The price shown on Reed is for the whole course, including the final exam and free e-certificate.
  • CPD and iAP accredited certificate upon successful completion
  • Tutor Support available Monday – Friday

CPD

16 CPD hours / points
Accredited by The CPD Certification Service

Course media

Description

This online training course is comprehensive and designed to cover the following key topics are listed under the curriculum. This course has been designed for 30 guided learning hours.

COURSE CURRICULUM

SOCIAL MEDIA MARKETING

FACEBOOK

  • How Facebook Works
  • Posts that Engage Your Fans
  • Promotions and Managing Your Facebook

LINKEDIN

  • LinkedIn’s Network
  • Careers with LinkedIn
  • Your Connections with Others

TWITTER

  • Start with Twitter
  • Building the Twitter Network
  • Tweet

GOOGLE+

  • Create an Account
  • Using Google+
  • Google Analytics

YOUTUBE

  • Skills Needed for Interesting Video
  • Manage Your YouTube Account
  • Create a YouTube Channel

PINTEREST

  • What is Pinterest
  • Connecting to Social Networks
  • Using Pin and Widgets

ADVANCED SOCIAL MEDIA STRATEGIES -----------

  • The Trend of Social Media
  • Market Analysis
  • Auditing Social Media
  • Corporate Culture and Social Media
  • Creative Commons
  • The Social Media Policy
  • Keyword Selection
  • Content Marketing on Social Media
  • The Popular Social Media Platforms
  • Traditional Website Advertising
  • Social Media Documentation and Schedules
  • The Community Manager Role
  • Importance of Voice Consistency
  • Organizational Customer Service
  • Social Media Triage
  • Social Media Analytics
  • Goal Value
  • Career of Social Media Strategist

RECOMMENDED BOOKS

  • Recommended Books – Social Media Marketing

Course Objective:

  • Turn your social media strategy into actions, with all the tools and processes you need to implement and manage successful social media campaigns for your business.
  • Two highly practical, hands-on days that gives you the skills, tools and confidence to create and execute the very best social media strategy for your business.
  • Learn to create a results-driven social media strategy that’s effective, measurable, accountable, and contributes to the long-term success of your business.
  • Leverage social selling within your business to drive results. This course looks ahead to the changing social and sales/marketing landscape, how to influence the educated buyer and effect change management.

Course Duration:

You will have 12 Months access to your online study platform from the date you purchased the course. The course is self-paced so you decide how fast or slow the training goes. You can complete the course in stages revisiting the training at any time.

Method of Assessment:

At the end of the course learners will also take an online multiple choice questions assessment test. This online multiple choice questions test is marked automatically so you will receive an instant grade and know whether you have passed the course.

Certification:

Successful candidates will be awarded certificate for “Diploma in Social Media and Business Strategy”.

Why Choose Us?

  • Our courses represent outstanding value for money
  • High quality e-learning study materials and mock exams.
  • Each course is designed by industry experts, using an innovative interactive learning approach.
  • Includes step-by-step guided videos tutorials.
  • 24/7 Access to the Online Learning Portal.
  • Anytime & Anywhere Learning.
  • Recognised Accredited Qualification.
  • Access Course Content on Mobile, Tablet or Desktop.
  • Study in a user friendly, advanced online learning platform.
  • Excellent customer service and administrative support.

Who is this course for?

  • Suitable for people who are already running social media activity on behalf of clients or organisations, but that want to understand how social media can be integrated into the wider communications and marketing mix.
  • This course is ideal for business owner who wish to connect the power of social media to increase their prospects.
  • This course also is useful for Digital Markers, Personal Assistance, Office Administrators, Office Managers, Marketing Executives, Marketing Assistants, Business Development Managers as well as others involved in Personal Relationship, Event Management, and Business Promotion.

Requirements

  • There is no experience or previous qualifications required for enrolment on this course. It is available to all students, of all academic backgrounds. Having basic knowledge and skills of social media will be an advantage for this course.
  • Learners should be ages 16 or over to undertake the qualification.
  • Basic understanding of English language, literacy, numeracy and ICT are required to attend this course.

Career path

  • This training course will lead you to become a Digital Marketers, Social Media Consultant, Marketing Executives, Marketing Managers, and Business Development Managers etc.

Questions and answers


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Is the price £49.99 the total cost or are there other fee’s?

Answer:

Dear Sir/Ma'am Thank you very much for your query. Yes it is the course cost. Exam(s) / assessment(s) is included in price. Regards, Student Support Team.

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FAQs

What does study method mean?

Study method describes the format in which the course will be delivered. At reed.co.uk courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

What are CPD hours/points?

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on reed.co.uk, many of which can be completed online.

What is a ‘regulated qualification’?

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

What is an ‘endorsed’ course?

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body’s logo if they wish. Certain awarding bodies - such as ABC Awards and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.

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