Public Relations and Communication Diploma

Diploma in Public Relations and Communication - Level 3 Certification

Are you interested in having a career in public relations? Regardless of the business or brand that you work with or for, the Diploma in Public Relations and Communication – Level 3 is an introduction to contemporary PR, providing insight into the core concepts of public relations and communication. Public opinion is real, irrespective of the size or scope of the company you work for. Public opinion can be positive or negative. Public relations must handle both aspects. Brands are often tried in the public court, and if you don’t have the PR person to control the noise, the damage is done. Public relations and communication is an expansive field and qualifying in this course will give you plenty of opportunities to find employment that best suits you.

The course will teach you how to manage the public opinion, undertake enormous responsibilities and face challenges. Whether you have relevant experience or are new to this field, the Diploma in Public Relations and Communication – Level 3 is geared for all levels of users who will be educated on professional PR and the enviable positions you can take up at any level.

The course focuses on key topics such as how to tackle media, build positive brand exposure and effectively use PR and communication to guide your brand to success.

The course has been endorsed under the Quality Licence Scheme. This means that Global Edulink* has undergone an external quality check to ensure that the organisation and the courses it offers, meet defined quality criteria. The completion of this course alone does not lead to a regulated qualification* but may be used as evidence of knowledge and skills gained. The Learner Unit Summary may be used as evidence towards Recognition of Prior Learning if you wish to progress your studies in this subject. To this end the learning outcomes of the course have been bench marked at Level 3 against level descriptors published by Ofqual, to indicate the depth of study and level of demand/complexity involved in successful completion by the learner.

The course itself has been designed by Global Edulink* to meet specific learners’ and/or employers’ requirements which cannot be satisfied through current regulated qualifications. the Quality Licence Scheme endorsement involves robust and rigorous quality audits by external auditors to ensure quality is continually met. A review of courses is carried out as part of the endorsement process.

*Study365 is an approved reselling partner for Quality Licence Scheme courses under Global Edulink

*Regulated qualification refers to those qualifications that are regulated by Ofqual / CCEA / Qualification Wales

What Will I Learn?

• Acquire a clear understanding of your job role in the public relations and communication industry.
• Learn to develop strong work ethics.
• Learn how to communicate with stakeholders effectively.
• Create strategic approach to aid in public relations.
• Gain an understanding of the principles of relationship management to align with public relations.

Course Curriculum

1: What Is Public Relations

2: Understanding Earned Media

3: Building Partnerships

4: Introducing To Journalists

Method of Assessment

This online course is assignment-based with learners being assessed upon the submission of a series of assignments. Once you successfully submit the assignments, students will gain a professional qualification. The assignments must be submitted to the instructor through the online learning portal. The assignments will be reviewed and evaluated, with feedback provided to the student on how well they have fared.

Certification

the Quality Licence Scheme will provide successful learners with a Certificate of Achievement and a Learner Unit Summary, which lists the units completed by the learner through this course.

Awarding Body

Combining over 180 years of expertise, the Quality Licence Scheme has set the standards by providing high quality vocational qualifications across a wide range of industries, along with excellent customer service and quality standards.They are also renowned for offering regulated qualifications for all ages and abilities post – 14, which are developed with the support of relevant stakeholders to ensure that they meet the needs and standards of employers across the UK.

*Regulated qualification refers to those qualifications that are regulated by Ofqual / CCEA / Qualification Wales

Other benefits

• Written and designed by the industry’s finest expert instructors with over 15 years of experience
• Repeat and rewind all your lectures and enjoy a personalised learning experience
• Unlimited 12 months access from anywhere, anytime
• Save time and money on travel
• Learn at your convenience and leisure
• Practice exams to ensure you are 100% ready
• Eligible for a TOTUM discount card
• Free Career Support Service
• 25% Discount on personal Statement and covering letter writing service
• Free Access to Over 150 courses for 2 days (48 hours)
• Free access to course before you purchase (For selected courses only)

• Public Relations Managers, Officers
• Public Relations Personnel
• Anyone who wants to learn more about public relations and qualify in it

• Learners should be age 19 or over, and must have a basic understanding of Maths, English, and ICT.
• A recognised qualification at level 2 or above in any discipline.

• Public Relations Manager – £32,810 per annum
• Public Relations Officer – £24,221 per annum
• Public Relations Assistant – £18,125 per annum