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Digital Marketing

3 Courses Bundle |***Halloween Treats : FREE PDF & Hard Copy Certificate Included | Lifetime Access


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Summary

Price
Save 98%
£21 inc VAT (was £1,299)
Offer ends 21 October 2021
Study method
Online, self-paced
Duration
32 hours
Access to content
Lifetime access
Qualification
No formal qualification
Additional info
  • Tutor is available to students
  • Certificate of completion available and is included in the price

5 students purchased this course

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Overview

***Special Discount - Use code ONLINE10 for extra 10% off ***

This Digital Marketing course is designed for professionals who want to thrive in their profession. The Digital Marketing course covers all the essential skills and knowledge needed to become specialised in this sector. You will learn real life knowledge and expertise from the industry experts and practitioners from this Digital Marketing & Advertising course.

This Digital Marketing 3 courses bundle consists of the following courses:

  • Course 1: Google Ads
  • Course 2: Facebook Ads
  • Course 3: Social Media Marketing (SMM)

The Digital Marketing course starts with the basic knowledge of Electronics and gradually shares expertise knowledge. In this Digital Marketing course you will get a complete idea of Digital Marketing with key concepts, strategies regarding use of it and in-depth knowledge. The Digital Marketing course is completely an online course. You can access this Digital Marketing course from any part of the world with just a smart device and the internet.

By the end of this Digital Marketing course, you will get complete knowledge and marketable skills. The course also comes with a certificate, which will add extra value to your resume and help you stand out in the job market. In short, Digital Marketing course is the perfect course to fast track your career. So, why are you waiting? Enrol this Digital Marketing course today!

What you will learn from Digital Marketing course?

From the Google Ads you will learn

  • Digital Marketing: Drive Consistent, Round-The-Clock Traffic To Your Website or Landing Page
  • Digital Marketing: Use Conversion Tracking To Determine The Value Of Your Ad Campaigns
  • Digital Marketing: Create, Develop and Optimize Your Own Profitable Google AdWords Campaigns
  • Digital Marketing: Remarket to Your Previous Website Visitors To Get Them Coming Back To Your Site
  • Digital Marketing: Advertise Your Products And Services Online Effectively
  • Digital Marketing: Monetize The More Than 6 Billion Daily Searches On Google
  • Digital Marketing: Boost Traffic and Increase Sales to Your Website

From the Facebook Ads you will learn

  • Digital Marketing: My proven step-by-step formula for creating profitable Facebook Ads.
  • Digital Marketing: A step-by-step guide to building custom, lookalike and saved audiences.
  • Digital Marketing: How to create simple yet powerful Facebook Video Ads from scratch!
  • Digital Marketing: Creating, launching and monitoring high-performing ads.
  • Digital Marketing: How to create retargeting campaigns to increase your profits!
  • Digital Marketing: Shortcuts to going from Facebook Ads beginner to expert in no time!
  • Digital Marketing: How to build a profitable Facebook Ad graphics from scratch!
  • Digital Marketing: How to create campaigns, ad sets and ads quickly and easily.
  • Digital Marketing: How to create irresistible offers that people can't wait to buy!
  • Digital Marketing: How to build, launch and promote a multi-level digital sales funnel.

From the Social Media Marketing (SMM) you will learn

  • Digital Marketing: In this course students will learn how to create a social media strategy that will assist them to generate sales.

Why Choose the Digital Marketing 3 courses bundle?

  • Conducted by industry experts
  • Get Instant E-certificate
  • Fully online, interactive course with Professional voice-over
  • Developed by qualified professionals
  • Self paced learning and laptop, tablet, smartphone friendly
  • Tutor Support

And you will also get these gifts

  • Free PDF Certificate
  • Free Hard Copy Certificate
  • Lifetime Course Access

Course media

Description

Course Curriculum of Digital Marketing

*** Course 1:Google Ads***

Digital Marketing: Introduction

  • Digital Marketing - What is Google Ads?
  • Digital Marketing - Where do Google Ads Show Up?

Digital Marketing: Creating and Setting Up Our First Google Ads Account

  • Digital Marketing - Creating Your First Google Ads Account
  • Digital Marketing - Understanding the Google Ads Account Hierarchy
  • Digital Marketing - Using Your Website Navigational Structure to Structure Your Google Ads Campaigns
  • Digital Marketing - Understanding Network Settings & Location Targeting
  • Digital Marketing - Configuring Location Targeting & Viewing Location Reports
  • Digital Marketing - Setting and Configuring Languages
  • Digital Marketing - Your Daily Budget and Understanding
  • Digital Marketing - Target Search Page Location
  • Digital Marketing - Target ROAS & CPA

Digital Marketing: Structuring Your Ad Groups Like A Professional

  • Digital Marketing - Ad Group Structure Basics and Organization
  • Digital Marketing - Creating Our First Ad Group in Google Ads

Digital Marketing: How To Write Killer Ads in Google Ads!

  • Digital Marketing - The Anatomy of Google Text Ads
  • Digital Marketing - Compliance in Google Text Ads
  • Digital Marketing - Requesting a Manual Review of Your Ads and Expediting the Process
  • Digital Marketing - Best Practices for Successful Text Ads

Digital Marketing: Setting Up Your AdWords Billing

  • Digital Marketing - Configuring Your Billing Details in Google Ads

Digital Marketing: Keywords in Depth - The Heartbeat of Your Account

  • Digital Marketing - Keyword Basics: Keywords vs Queries
  • Digital Marketing - The Basics of Keyword Research, Planning, Organization
  • Digital Marketing - Understanding Keyword Match Types
  • Digital Marketing - Keyword Match Types: Broad Match
  • Digital Marketing - Keyword Match Types: Phrase Match
  • Digital Marketing - Keyword Match Types: Exact Match
  • Digital Marketing - Keyword Match Types: Negative Match
  • Digital Marketing - Using the Search Term Report to Find Negative Keywords Part 1 & Part 2
  • Digital Marketing - Understanding Negative Keyword Lists
  • Digital Marketing - Traffic Sculpting: Negative Keywords at the Ad Group Level
  • Digital Marketing - Digital Marketing & Advertising - Keyword Research: Using the Google Keyword Planner 1 & 2

Digital Marketing: Account Structure - How To Structure Ad Groups Like A pro

  • Digital Marketing - Account Structure: How To Create A New Ad Group Within Your Campaign
  • Digital Marketing - Importing Your Keyword Lists From Excel Into Your New Ad Group
  • Digital Marketing - Creating Multiple, Relevant Ads For Your New Ad Groups
  • Digital Marketing - How To Navigate Between Ad Groups, Keywords and Ads Within A Campaign

Digital Marketing: The Incredible Dynamics Of The AdWords Auction

  • Digital Marketing - AdWords Auction
  • Digital Marketing - Click Through Rate And Ad Relevancy
  • Digital Marketing - Landing Page Quality

Digital Marketing: Expanding And Refining Your Campaigns

  • Digital Marketing - Navigating The AdWords Dashboard
  • Digital Marketing - How To Edit, Pause And Enable Keywords, Ad Groups and Campaigns
  • Digital Marketing - Editing The Essential Campaign Settings
  • Digital Marketing - How To Create New Campaigns That Will Improve Your Results

Digital Marketing: Negative Keywords - Your Greatest Ally

  • Digital Marketing - Understanding Negative Keywords In-Depth
  • Digital Marketing - Using Broad, Phrase and Exact Match With Your Negative Keywords
  • Digital Marketing - Adding and Removing Negative Keywords and Negative Keyword Lists

Digital Marketing: Making Your Ads Unstoppable With Multiple Ad Extensions

  • Digital Marketing - Introduction To Ad Extensions
  • Digital Marketing - The Benefits Of Using Ad Extensions
  • Digital Marketing - Different Types Of Ad Extensions and Best Practice
  • Digital Marketing - Adding Sitelink Extensions
  • Digital Marketing - Configuring Your Sitelink Extensions For The Best Results
  • Digital Marketing - Adding Callout Extensions And Phone Extensions

Digital Marketing: Remarketing – Your Secret Weapon To Converting Like A Boss

  • Digital Marketing - The 5 Primary Forms Of Remarketing
  • Digital Marketing - Realizing The Benefits And Importance Of Remarketing
  • Digital Marketing - How To Create And Add Your Remarketing Tag
  • Digital Marketing - Creating Your First Remarketing Audience
  • Digital Marketing - Configuring Your Remarketing Campaign Settings

Digital Marketing: Keeping Track Of Profits With Conversion Tracking

  • Digital Marketing - Understanding The Basics Of Conversion Tracking
  • Digital Marketing - Exploring The Different Conversion Actions Visitors Take On Your Site
  • Digital Marketing - Setting Up Conversion Tracking For Form Submissions

Digital Marketing: Profitable Bidding Strategies

  • Digital Marketing - Return On Investment (ROI) vs. Return On Ad Spend (ROAS): Important Distinction
  • Digital Marketing - How To Mathematically Calculate ROI and ROAS
  • Digital Marketing - Calculating Max CPC Bids From Your Conversion Rate And Conversion Value
  • Digital Marketing - Calculating Profitable Keyword Bids Based On Revenue Per Click

Digital Marketing: Using AdWords Scripts To Enhance Performance and Increase Optimization Speed

  • Digital Marketing - Introduction To AdWords Scripts - What Are Scripts?
  • Digital Marketing - Bidding To Average Position AdWords Script Part 1 & 2

*** Course 2: Facebook Ads ***

Introduction

  • Digital Marketing - The Ultimate Facebook Ads Formula.
  • Digital Marketing - The 7 Principles Of Influence

Facebook Ads Foundations

  • Digital Marketing - Business Manager Walkthrough
  • Digital Marketing - Facebook Ads Manager Walkthrough
  • Digital Marketing - Facebook Ads Competitive Analysis

Creating Profitable

  • Digital Marketing - Traffic Campaign Ad Setup.
  • Digital Marketing - Setting Ad Budget + Scheduling
  • Digital Marketing - Clicks To Conversions Strategy
  • Digital Marketing - Conversion Campaign Ad Setup.
  • Digital Marketing - Post Engagement Ad Setup
  • Digital Marketing - Traffic + Ppe Campaign Ad Stacking
  • Digital Marketing - Lead Ad Campaign Setup
  • Digital Marketing - How To Create Video Views Ads
  • Digital Marketing - Facebook Ads For Ecommerce And Dropshipping

Creating Custom Facebook Audiences

  • Digital Marketing - Facebook Retargeting Overview.
  • Digital Marketing - How To Create Facebook Retargeting Audiences
  • Digital Marketing - How To Create Lal Audiences
  • Digital Marketing - Best Types Of Retargeting Audiences

Facebook Ads Optimizing + Scaling

  • Digital Marketing - Facebook Ad Performance Metrics.
  • Digital Marketing - Facebook Ads Split Testing Strategy
  • Digital Marketing - How To Scale Facebook Ads Campaigns

*** Course 3: Social Media Marketing (Smm) ***

Introduction

  • Digital Marketing - Introduction

Why Social Media Marketing Is Important For Your Business

  • Digital Marketing - Why Social Media Marketing Is Important For Every Business
  • Digital Marketing - Social Media Terminology

Creating A Social Media Strategy

  • Digital Marketing - How To Create An Internet Marketing System That Will Generate Sales
  • Digital Marketing - How To Find Sources For Great Posts
  • Digital Marketing - How To Create A Social Media Calendar
  • Digital Marketing - Elements For The Perfect Posts

Certification

By the successful completion of Digital Marketing course, you will get an instant e-certificate. Our courses are fully updated with industry knowledge and skills that aim at making you an expert in the field. The hard copy of the certificate is also available and can be sent to your address. The delivery charge is applicable with a shipping cost of £4.99.

Who is this course for?

Digital Marketing course is ideal for those who work in or aspire to work in the following professions:

  • Digital Marketing Specialist
  • Digital Marketing Manager
  • Digital Marketing Assistant
  • Digital Marketing Executive
  • Digital Marketing Agency
  • Anyone who wants to master the world's most powerful and popular advertising platform
  • Small Business Owners who want to increase their sales and revenue through their webiste
  • Entrepreneurs who want to leverage the power of the world's most advanced advertising platform to their competitive advantage
  • Students who want to develop a set of professional marketing skills
  • If you have ANY product or service that you want to promote, advertise or sell online, this course will give you the best tools and skills to succeed

Requirements

To complete Digital Marketing course, there is no previous experience required. You just need to have a computer and internet connection.

Career path

Digital Marketing

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FAQs

What does study method mean?

Study method describes the format in which the course will be delivered. At reed.co.uk courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

What are CPD hours/points?

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on reed.co.uk, many of which can be completed online.

What is a ‘regulated qualification’?

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

What is an ‘endorsed’ course?

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body’s logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.