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Digital Marketing

Diploma QLS Level 5 | *FREE PDF Certificate* | 70 CPD Credits | Free Social Media & Cyber Security Courses**


Staff Training Solutions

Summary

Price
Save 98%
£10 inc VAT (was £760)
Offer ends 02 August 2021
Study method
Online, self-paced
Duration
450 hours
Qualification
No formal qualification
CPD
70 CPD hours / points
Achievement
Additional info
  • Exam(s) / assessment(s) is included in price
  • Tutor is available to students

100 students purchased this course

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Overview

Digital Marketing

Certificate of achievement in Digital Marketing QLS Level 5. Additional CPD Accredited Certificate with 70 CPD points available with no extra study. The course comes with easy to understand e-learning study materials.

Endorsed Certificate of Achievement. Digital Marketing is over recent years, Digital Marketing has seen the kind of explosive growth nobody could have predicted. According to the most recent statistics, almost 90% of consumers now research products and services online, prior to making a purchase. More importantly, four out of every five consumers now regularly make purchases of some kind online. In the United States alone, annual spending on digital marketing is expected to top $332 billion by 2021. All of which has led to an enormous deficit in the availability of qualified and capable digital marketing specialists. For those with the skills, knowledge and confidence to thrive in the field, there’s never been a better time to consider a career in digital marketing.

This exclusive online study program has been designed for ambitious candidates, looking to climb to the very top of the career ladder! Our Level 5 Digital Marketing Diploma is one of our most advanced courses to date, packed with essential industry insights and crucial theoretical teachings. Examples of the digital marketing concepts discussed at length include search engine optimisation, the importance of e-mail marketing, how to work with pay-per-click advertising, the importance of creating a digital marketing plan, website design and development, graphic design and so much more besides. With no prior knowledge or experience required, this exclusive Level 5 Digital Marketing Diploma could take you places you never dreamed possible!

Quality Licence Scheme

This course is endorsed by the Quality Licence Scheme. The Quality Licence Scheme, endorses high-quality, non-regulated provision and training programmes.

Achievement

CPD

70 CPD hours / points
Accredited by The CPD Standards Office

Course media

Description

Digital Marketing

Just a few examples of which include social media marketing, e-mail marketing, mobile marketing, audio/video production, ecommerce, marketing automation, website design and development, copywriting and many more besides. As demand for the services of talented specialists grows like never before, now really is the time to consider a career in Digital Marketing.

Worldwide, Digital Marketing is rapidly taking over as the new standard for small and large businesses alike. To build a career in Digital Marketing is to enjoy the kind of job satisfaction and security that transcend any comparable profession. Digital Marketing is an umbrella term that extends to an extensive range of more specific professions and specialist areas.

What Will I Learn From This Digital Marketing Diploma:

<<<Learning outcomes>>>

  • An understanding of the true scope, power and influence of Digital Marketing
  • The ability to consider social media from a business perspective
  • How to develop an effective and workable social media plan
  • The role of competitor analysis and authority development
  • Knowledge of the ‘Five Ps’ of social media marketing
  • How to build a social media marketing team from scratch
  • The use of social media for brand development and reputation management
  • The opportunity to pursue a variety of rewarding careers

Why Students prefer this Digital Marketing Diploma from STS:

• Fully Endorsed Course
• Subject Specialist Tutors
• The course does not expire till you successfully complete it
• The option to take study breaks at any time at no extra cost
• No deadlines, no time restrictions and no fixed schedules
• All required study materials and supporting documentation included as standard – no additional costs or expenses at any time.
• Online assessments to test your new skills and knowledge
• The opportunity to enhance and improve your CV and career prospects.
• The opportunity to study from any location in the world.

** 3 Free Gifts included **

1. **FREE Cyber Security Course**

This FREE Cyber Security unit covers the following key topics:

  • What is Cyber Security?
  • Importance of Security
  • Physical Security
  • Physical Threats
  • User tracking
  • Physical Protection of Data
  • What is Cyber Crime?
  • Classification of Cyber Crimes
  • Reasons for Commission of Cyber Crimes
  • Kinds of Cyber Crime
  • Cyber Stalking
  • Forgery and Counterfeiting
  • Software Piracy and Crime related to IPRs
  • Cyber Terrorism
  • Phishing

2. ** Social Media Marketing Course**

This FREE Social Media Marketing unit covers the following key topics:

  • What is Social Media?
  • Understanding the Marketing Mix
  • The Five P’s and Social Media
  • Product
  • Price
  • Place
  • Promotion
  • Packaging
  • Developing a Social Media Plan
  • Utilization Guidelines
  • Expanding Your Digital Presence
  • What’s the Value?
  • Using Facebook
  • Building Your Community
  • Using LinkedIn
  • Using Twitter
  • Building a Blog
  • Vlogs and YouTube
  • Using Specialty Sites

3. ***FREE COVID-19 Course***

This Free Covid-19 course covers the following topics:

  • What Are Coronaviruses?
  • What is COVID-19?
  • What Are the Symptoms of COVID-19?
  • Is it a Cold, the Flu or COVID-19?
  • Mild vs Severe Infection
  • How is the Coronavirus Transmitted?
  • Is Surface Transmission Possible with COVID-19?
  • What Does ‘Community Spread’ Mean?
  • How to Protect Yourself from COVID-19
  • How to Protect Others from COVID-19
  • Do I Need to Wear a Facemask?
  • Cleaning and Disinfecting Against Coronavirus
  • What Should I Do if I Get Sick?

***This offer ends soon***

Digital Marketing - Course Syllabus

This Digital Marketing Advanced Course Level 5 consists of the following units:

Unit 1 - What is Digital Marketing?

This unit covers the following key topics:

  • What is Internet Marketing?
  • Popular Strategies
  • Affiliate Programs
  • E-mail Marketing
  • Using Social Media
  • Search Engine Optimization (SEO)
  • Plus more

Unit 2 - Social Media Marketing

This unit covers the following key topics:

  • What is Social Media?
  • Understanding the Marketing Mix
  • The Five P’s and Social Media
  • Developing a Social Media Plan
  • Utilization Guidelines
  • Expanding Your Digital Presence
  • What’s the Value?
  • Building Your Community
  • Using LinkedIn
  • Setting Up Your Account
  • Plus more

Unit 3 - Creating Digital Marketing Plan

This unit covers the following key topics:

  • The Role of Internet Marketing
  • The Marketing Cycle
  • Making Our Way through the Marketing Process
  • Extending Your Influence
  • Plus more

Unit 4 - Using Google AdWords

This unit covers the following key topics:

  • Planning
  • Define Your Ideal Customer
  • Choosing Keywords
  • Getting Good with Keywords
  • Long Tail and Short Tail
  • Understanding Ad Groups
  • Plus more

Unit 5 - Creating a PPC Campaign

This unit covers the following key topics:

  • Setting Your PPC Budget
  • The Quality Score
  • Quality Score Breakdown
  • Increasing Your Score
  • Plus more

Unit 6 - E-Mail Marketing

This unit covers the following key topics:

  • A Cautionary Note
  • Distribution Services
  • Plus more

Unit 7 - Search Engine Optimization (SEO)

This unit covers the following key topics:

  • What is SEO?
  • Understanding Search
  • The Search Engines
  • Alternative Search
  • Optimizing Keywords
  • Monitoring Search Engine Ranking
  • Plus more

Unit 8 - An Introduction to Brand Building through Social Media

This unit covers the following key topics:

  • What is Branding?
  • What is a Brand?
  • What is Social Media?
  • The Rise of Social Media
  • Building Your Social Media Branding Strategy
  • Identifying Your Social Media Audience
  • The Key Social Media Platforms
  • Plus more

Digital Marketing - Course Benefits:

This Digital Marketing Advanced Course Level 5 comes with the following benefits:

  • Full Tutor Support
  • Self paced, no fixed schedules
  • Available to students anywhere in the world
  • 24/7 Access to the LMS ( Learning Management System )
  • Easy to understand quality e-learning study materials.

Digital Marketing - Course Material

All course materials are included in the Digital Marketing Advanced Course Level 5 price. All your study material will be available on our learning management system for which you will get access once you are enrolled. The material can be downloaded and printed as well.

Our distance learning course materials are specially written for home study and contain a wealth of knowledge in easy to understand language. We use variety of media to help you learn. Your Digital Marketing Advanced Course Level 5 may use any of the following different media which you can use from home or where ever you choose to study:

  • Online course materials
  • Question papers
  • Additional Supporting Material
  • Useful Links

Digital Marketing - Course assessment

You will be continually assessed throughout the Digital Marketing Advanced Course. Your assignment will be marked by your tutor and independently moderated. The feedback on your assignment will then be sent to you. On receipt of this, you may wish to contact your tutor to discuss the feedback.

Tutor Support

When you enrol on a Digital Marketing Advanced Course with STS you are allocated your personal tutor. Tutor’s help and support will be available throughout your studies with the college. He/she will assess your work and will provide you with regular feedback on your progress.

Who is this course for?

Digital Marketing Level 5 Advanced Diploma

While millions of people worldwide may be hooked on social media, comparatively few truly understand it’s limitless power and lucrative potential. This exclusive Digital Marketing has been designed for anyone looking to join the latter group. Whether interested in joining a marketing team, boosting the performance of your own business or perhaps even starting your own digital consultancy from scratch, this Digital Marketing outstanding distance learning programme is not to be missed. With no prior knowledge or experience required, you have every opportunity to become the next social media marketing powerhouse!

All courses here at Staff Training Solutions are open to candidates on a global basis, with no time restrictions or deadlines to worry about. Study Digital Marketing Advanced Course in your own time and at your own pace for a fully-endorsed certificate that could transform your career prospects for life. All course materials, assignments and assessments are included as standard – the price you see is the price you pay.

All you need is a computer with an Internet connection and the drive to succeed – STS takes care of the rest!

Requirements

Digital Marketing Level 5

No particular entry requirement.

Option 1

Digital Marketing Diploma QLS Level 5 endorsed by Quality Licence Scheme

Certificate Fee: £120 + postal charges

Option 2

Digital Marketing Diploma issued by STS

PDF Certificate - FREE

Hard copy - £25 + postal charges

Option 3

CPD Accredited Certificate

(PDF format)=£30

(Hard copy)=£95 + postal charges

*Postage Charges: National £9, International £15

Career path

Digital Marketing

Upon successful completion of our Digital Marketing Advanced Course, candidates will have the opportunity to begin establishing and running their own online digital consultancies and marketing agencies.

Questions and answers


No questions or answers found containing ''.


Sam Dowd asked:

I'm currently working 40+ hours a week. Is it advisable to take on this course with such an existing commitment? I am keen on a career in D. Marketing

Answer:

Dear Sam Most of our students are working professionals or have other commitments therefore they choose distance learning because of the flexibility of the method. Our courses are specially written for home study in easy to understand language and are very easily manageable alongside other commitments.

This was helpful. Thank you for your feedback.

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FAQs

What does study method mean?

Study method describes the format in which the course will be delivered. At reed.co.uk courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

What are CPD hours/points?

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on reed.co.uk, many of which can be completed online.

What is a ‘regulated qualification’?

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

What is an ‘endorsed’ course?

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body’s logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.