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Digital Marketing

Digital Marketing Level 4 Endorsed by ABC Awards Endorsed by ABC Awards


Oxford Home Study College

Summary

Price
Save 96%
£24 inc VAT (was £540)
Offer ends 30 November 2019
Study method
Online, self-paced
Duration
260 Hours
Achievement
Level 4 Diploma Digital Marketing (Certificate of Achievement)
Professional What's this?
Additional info
  • Exam(s) / assessment(s) is included in price
  • Tutor is available to students

102 students purchased this course

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Overview

Digital Marketing Course

Endorsed Certificate of Achievement has been designed to help you expand your knowledge and skills in the marketing of products/ services for the customer, industrial and service sector.

You will gain an insight into the latest marketing trends and techniques, and will develop marketing skills that will help you for your exceptional career in the field.

This self-paced programme is available 24/7 providing you with the flexibility to train at the pace, location and time of your choosing. Accredited certificate from a registered awarding body can be claimed on course completion. College registration, tutor support, course materials and additional supporting material are all included in the course fee.

Achievement

Level 4 Diploma Digital Marketing (Certificate of Achievement)
Endorsed by ABC Awards

Course media

Description

Digital Marketing Course

The Digital Marketing Diploma has been designed to help you expand your knowledge and skills in the marketing of products/ services for the customer, industrial and service sector.


You will gain an insight into the latest marketing trends and techniques, and will develop marketing skills that will help you for your exceptional career in the field.

Digital Marketing - Course Benefits

  • Accredited Course
  • Full Tutor Support
  • Self Paced, No Fixed Schedules
  • Available to Students anywhere in the World
  • Interest Free Fee Instalments

Digital Marketing - Course Syllabus:

This course consists of following modules:

Unit 1 What is Digital Marketing?

This unit covers the following key topics:

  • What is Internet Marketing?
  • Popular Strategies
  • Affiliate Programs
  • E-mail Marketing
  • Using Social Media
  • Search Engine Optimization (SEO)
  • Plus more


Unit 2 Creating a Digital Marketing Plan

This unit covers the following key topics:

  • The Role of Internet Marketing
  • The Marketing Cycle
  • Making Our Way through the Marketing Process
  • Extending Your Influence
  • Plus more


Unit 3 Using Google AdWords

This unit covers the following key topics:

  • Planning
  • Define Your Ideal Customer
  • Choosing Keywords
  • Getting Good with Keywords
  • Long Tail and Short Tail
  • Understanding Ad Groups
  • Plus more


Unit 4 Creating a PPC Campaign

This unit covers the following key topics:

  • Setting Your PPC Budget
  • The Quality Score
  • Quality Score Breakdown
  • Increasing Your Score
  • Plus more


Unit 5 Search Engine Optimisation

This unit covers the following key topics:

  • What is SEO?
  • Understanding Search
  • The Search Engines
  • Alternative Search
  • Optimizing Keywords
  • Monitoring Search Engine Ranking
  • Plus more

Unit 6 Building Brand through Digital Media

This unit covers the following key topics:

  • What is Branding?
  • What is a Brand?
  • What is Social Media?
  • The Rise of Social Media
  • Building Your Social Media Branding Strategy
  • Identifying Your Social Media Audience
  • The Key Social Media Platforms
  • Plus more

Course Benefits:

  • Full Tutor Support
  • Self paced, no fixed schedules
  • Available to students anywhere in the world
  • 24/7 Access to the LMS ( Learning Management System )
  • Easy to understand quality e-learning study materials.

Marketing Course Material

All course materials are included in the course price. All your study material will be available on our learning management system for which you will get access once you are enrolled. The material can be downloaded and printed as well.

Our distance learning course materials are specially written for home study and contain a wealth of knowledge in easy to understand language. We use variety of media to help you learn. Your course may use any of the following different media which you can use from home or where ever you choose to study:

  • Online course materials
  • Question papers
  • Additional Supporting Material
  • Useful Links

Course assessment

You will be continually assessed throughout the course. Your assignment will be marked by your tutor and independently moderated. The feedback on your assignment will then be sent to you. On receipt of this, you may wish to contact your tutor to discuss the feedback.

Tutor Support

When you enrol on a course with Oxford Home Study College you are allocated your personal tutor. Tutor’s help and support will be available throughout your studies with the college. He/she will assess your work and will provide you with regular feedback on your progress.

Who is this course for?

Digital Marketing Course

Our highest-level Digital Marketing was created for anyone looking to reach the very top of the ladder in any business or office environment. Newcomers to the job market can improve their initial employment prospects enormously with a recognised qualification, as can existing professionals in pursuit of promotion. Entrepreneurs and small business owners may also find their capabilities, confidence and performance benefit significantly from targeted studies.

Providing learners with the opportunity to study in their own time and at their own pace, our courses are ideal for those with insufficient time to commit to traditional training or career development. With no deadlines or time restrictions to worry about, you are free to study as and when you choose. Access your course materials via our exclusive digital learning platform from any location and at any time for total flexibility and convenience.

For anyone who is serious about building a rewarding career for life in business management, our exclusive Business Administration Diploma comes highly recommended.

Requirements

Digital Marketing Course

  • A strong working knowledge of English language
  • Aged at least 16-years
  • Access to a reliable computer and Internet connection

Endorsed Certificate of Achievement

At the end of the course, learner can claim an endorsed certificate by paying £95 accreditation fee.There are £9 postal charges for the UK students and £15 for the non UK students.

Certificate of Completion from OHSC

Certificate of Completion from OHSC (soft copy) can be claimed for £20. If you need hard copy of this certificate you will pay £25 + postal charges (£9 for UK students, £15 for outside UK)

Career path

Digital Marketing Course

Upon successful completion of Digital Marketing, candidates may choose careers including:

  • Marketing Assistant
  • Marketing Coordinator
  • Marketing Director
  • Marketing Manager

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