reed.co.uk Courses

Header

Digital Marketing

Digital Marketing Level 4 by ABC Awards, CPD Accredited |60 CPD Credits | Tutor Support, Study Material & Exam included


Oxford Home Study College

Summary

Price
Save 98%
£10 inc VAT (was £540)
Offer ends 11 August 2020
Study method
Online, self-paced
Duration
260 Hours
Qualification
No formal qualification
CPD
60 CPD hours / points
Achievement
Endorsed by ABC Awards
Additional info
  • Exam(s) / assessment(s) is included in price
  • Tutor is available to students

124 students purchased this course

Add to basket or enquire

Overview

Digital Marketing Course

Certificate of achievement in Digital Marketing Level 4. Additional CPD Accredited Certificate with 60 CPD points available with no extra study.

Endorsed Certificate of Achievement has been designed to help you expand your knowledge and skills in the marketing of products/ services for the customer, industrial and service sector.

You will gain an insight into the latest marketing trends and techniques, and will develop marketing skills that will help you for your exceptional career in the field.

This self-paced programme is available 24/7 providing you with the flexibility to train at the pace, location and time of your choosing. Accredited certificate from a registered awarding body can be claimed on course completion. College registration, tutor support, course materials and additional supporting material are all included in the course fee.

Achievement

Endorsed by ABC Awards

CPD

60 CPD hours / points
Accredited by The CPD Standards Office

Course media

Description

Digital Marketing Course

The Digital Marketing Diploma has been designed to help you expand your knowledge and skills in the marketing of products/ services for the customer, industrial and service sector.


You will gain an insight into the latest marketing trends and techniques, and will develop marketing skills that will help you for your exceptional career in the field.

Digital Marketing - Course Benefits

  • Accredited Course
  • Full Tutor Support
  • Self Paced, No Fixed Schedules
  • Available to Students anywhere in the World
  • Interest Free Fee Instalments

Digital Marketing - Course Syllabus:

This course consists of following modules:

Unit 1 What is Digital Marketing?

This unit covers the following key topics:

  • What is Internet Marketing?
  • Popular Strategies
  • Affiliate Programs
  • E-mail Marketing
  • Using Social Media
  • Search Engine Optimization (SEO)
  • Plus more


Unit 2 Creating a Digital Marketing Plan

This unit covers the following key topics:

  • The Role of Internet Marketing
  • The Marketing Cycle
  • Making Our Way through the Marketing Process
  • Extending Your Influence
  • Plus more


Unit 3 Using Google AdWords

This unit covers the following key topics:

  • Planning
  • Define Your Ideal Customer
  • Choosing Keywords
  • Getting Good with Keywords
  • Long Tail and Short Tail
  • Understanding Ad Groups
  • Plus more


Unit 4 Creating a PPC Campaign

This unit covers the following key topics:

  • Setting Your PPC Budget
  • The Quality Score
  • Quality Score Breakdown
  • Increasing Your Score
  • Plus more


Unit 5 Search Engine Optimisation

This unit covers the following key topics:

  • What is SEO?
  • Understanding Search
  • The Search Engines
  • Alternative Search
  • Optimizing Keywords
  • Monitoring Search Engine Ranking
  • Plus more

Unit 6 Building Brand through Digital Media

This unit covers the following key topics:

  • What is Branding?
  • What is a Brand?
  • What is Social Media?
  • The Rise of Social Media
  • Building Your Social Media Branding Strategy
  • Identifying Your Social Media Audience
  • The Key Social Media Platforms
  • Plus more

Course Benefits:

  • Full Tutor Support
  • Self paced, no fixed schedules
  • Available to students anywhere in the world
  • 24/7 Access to the LMS ( Learning Management System )
  • Easy to understand quality e-learning study materials.

Marketing Course Material

All course materials are included in the course price. All your study material will be available on our learning management system for which you will get access once you are enrolled. The material can be downloaded and printed as well.

Our distance learning course materials are specially written for home study and contain a wealth of knowledge in easy to understand language. We use variety of media to help you learn. Your course may use any of the following different media which you can use from home or where ever you choose to study:

  • Online course materials
  • Question papers
  • Additional Supporting Material
  • Useful Links

Course assessment

You will be continually assessed throughout the course. Your assignment will be marked by your tutor and independently moderated. The feedback on your assignment will then be sent to you. On receipt of this, you may wish to contact your tutor to discuss the feedback.

Tutor Support

When you enrol on a course with Oxford Home Study College you are allocated your personal tutor. Tutor’s help and support will be available throughout your studies with the college. He/she will assess your work and will provide you with regular feedback on your progress.

Who is this course for?

Digital Marketing Course

Our highest-level Digital Marketing was created for anyone looking to reach the very top of the ladder in any business or office environment. Newcomers to the job market can improve their initial employment prospects enormously with a recognised qualification, as can existing professionals in pursuit of promotion. Entrepreneurs and small business owners may also find their capabilities, confidence and performance benefit significantly from targeted studies.

Providing learners with the opportunity to study in their own time and at their own pace, our courses are ideal for those with insufficient time to commit to traditional training or career development. With no deadlines or time restrictions to worry about, you are free to study as and when you choose. Access your course materials via our exclusive digital learning platform from any location and at any time for total flexibility and convenience.

For anyone who is serious about building a rewarding career for life in business management, our exclusive Business Administration Diploma comes highly recommended.

Requirements

Digital Marketing Course

No particular entry requirement.

OPTION-I: Endorsed Certificate of Achievement from ABC Awards

At the end of the course, learner can claim an endorsed certificate by paying £95 accreditation fee+postal charges.

Certificate of course Completion

(soft copy) can be claimed for £15. If you need hard copy of this certificate you will pay £25

OPTION-II: CPD Certificate

Upon successful completion of the course, a fee is payable for a CPD Accredited Diploma in PDF format or hard copy.

CPD Accredited Diploma (PDF format)=£30

CPD Accredited Diploma (Hardcopy)=£85

Postage Charges:

National £9

International £15

Career path

Digital Marketing Course

Upon successful completion of Digital Marketing, candidates may choose careers including:

  • Marketing Assistant
  • Marketing Coordinator
  • Marketing Director
  • Marketing Manager

Questions and answers

Currently there are no Q&As for this course. Be the first to ask a question.

Reviews

Currently there are no reviews for this course. Be the first to leave a review.

FAQs

What does study method mean?

Study method describes the format in which the course will be delivered. At reed.co.uk courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

What are CPD hours/points?

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on reed.co.uk, many of which can be completed online.

What is a ‘regulated qualification’?

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

What is an ‘endorsed’ course?

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body’s logo if they wish. Certain awarding bodies - such as ABC Awards and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.

Modals

Mobile Navigation