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Digital Marketing (Media and Branding) (level 6)

Cambridge Marketing College

Summary

Price
£1,270 inc VAT
Study method
Distance learning
Duration
12 months · Self-paced
Qualification
Professional Diploma
Awarded by Cambridge Marketing College
Additional info
  • Exam(s) / assessment(s) is included in price
  • Tutor is available to students

Overview

This course ensures students understand conversation banners, consumer psychology and models of communication and discover how official web sites, adverts and promotional activities can complement consumer generated media to build an organisation's assets.

Description

This course ensures students understand conversation banners, consumer psychology and models of communication and discover how official web sites, adverts and promotional activities can complement consumer generated media to build an organisation's assets.

Department: Marketing

Qualification:

Professional Diploma

Qualification Level:

RQF Level 7

Requirements:

A degree in any discipline; or a BTEC in business studies; or a minimum of 2 years' experience in sales and marketing. Exemption from the MCB module is available for applicants who have a Marketing degree or a Level 4 CIM qualification or above or for the DME module if they hold the IDM Diploma.

Assessment Methods:

Assessment is in each of the 3 units through a work based assignment such as coursework and case studies.

Modules:

Digital marketing essentials; integrating digital media and branding; marketing and consumer behaviour. Assessment is in each of the 3 units through a work-based assignment such as coursework and case studies.

Source: the courses data has been supplied by the Universities and Colleges Admissions Service.

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Legal information

This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.
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