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Digital Marketing For Coaches And Trainers


Skill Success

Summary

Price
£157 inc VAT
Or £52.33/mo. for 3 months...
Study method
Online
Duration
Self-paced
Qualification
No formal qualification
Certificates
  • Certificate of completion - Free
Additional info
  • Tutor is available to students

Overview

This course includes lifetime access so you can complete the course at your own speed.

This course is designed for those interested to learn the basics of digital marketing for coaching businesses to find the ideal coaching customer and get high paying clients through social media plus earn a Continuing Professional Development or CPD certification.

Benefits of taking this course include:

  • Unlimited and lifetime access to the course
  • Learn the course at your own pace
  • Course can be accessed on any platform
  • 24/7 Customer support

Course media

Description

In this course, you will learn proven digital marketing strategies for coaches and how to build your own online coaching business from scratch. This course will show you exactly which platforms and marketing channels bring the best results and how to set up your coaching funnel to get new clients and sell products fast.

This course will cover the following digital marketing and social media marketing strategies:

  • Facebook
  • Youtube
  • Social Media Marketing
  • Video Marketing
  • Wordpress
  • Landing Pages
  • Lead Magnets
  • Search Engine Optimization (SEO)

All in all, this course includes over 40 lessons on marketing yourself and your coaching business and become a highly paid online coach. This is a complete program to teach you everything there is to know about what works and what doesn’t, along with a 3-step Digital Marketing Blueprint.

This course is also Continuing Professional Development or CPD accredited – complete this and you automatically earn your certificate plus 10 credits.

The Digital Marketing For Coaches And Trainers will cover the following topics:

Section 1 - Introduction

  • Introduction
  • How To Get Your Certificate

Section 2 - Designing Your Coaching Offer And Finding Your Niche

  • The Different Coaching Business Models Explained
  • The Secret: You Are The Product
  • Creating Your Ideal Coaching Persona
  • How To Understand Your Client’s Pain Points
  • How To Find Your Coaching Niche
  • Defining Your Coaching Offer
  • Describing Your Coaching Offer
  • Structuring And Differentiating Your Coaching Offer

Section 3 - Your Marketing Game Plan

  • Digital Marketing Game Plan
  • How To Set Smart Marketing Goals
  • How To Craft A Strong Marketing Message
  • How To Choose The Right Marketing Channel

Section 4 - Email Marketing For Coaches

  • Email Marketing Introduction
  • How To Build An Email List As A Coach
  • Automated Vs. Manual Email Campaigns
  • Your First Autoresponder Series
  • The Best Subject Lines For Higher Open Rates
  • How To Create An Effective Lead Magnet

Section 5 - Wordpress For Coaches

  • WordPress Introduction
  • How To Use WordPress As A Coach
  • How To Install WordPress
  • How To Create Your First Landing Page
  • How To Create A Thank You Page

Section 6 - General Social Media Strategies

  • Your Social Media Plan
  • Create Content Your Audience Will Thank You For
  • How To Create Content That Gets Shares
  • 10 Tactics To Get More Followers
  • More Ways To Get Shares And Likes

Section 7 - Youtube Marketing As A Coach

  • Starting A Youtube Channel As A Coach
  • How To Do Keyword Research The Right Way
  • My Youtube Content Strategy
  • More Youtube Marketing Tips

Section 8 - Facebook

  • The Pros And Cons Of Facebook Ads
  • How To Set Up Your Lead Ads In Facebook
  • Setting Up Your Facebook Pixel
  • Using Pixel Conversions For Cheaper Lead Ads

Section 9 - Bonus: Personal Branding

  • Personal Branding Introduction
  • Building A Personal Brand
  • Why Authenticity Is Key
  • Coming Up With A Website Name
  • Your Value Proposition
  • Designing A Logo

Who is this course for?

This course is designed for those interested to learn the basics of digital marketing for coaching businesses to find the ideal coaching customer and get high paying clients through social media plus earn a Continuing Professional Development or CPD certification.

Requirements

No prior knowledge is required to take this course.

Career path

None

Questions and answers

Currently there are no Q&As for this course. Be the first to ask a question.

Certificates

Certificate of completion

Digital certificate - Included

Reviews

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FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.