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Customer Relationship Management
Skills Boost

Special Offer | Free PDF Certificate | Lifetime Access | 100% Pass Rate | 24/7 Tutor Support | Money Back Guarantee

Summary

Price
Save 21%
£15 inc VAT (was £19)
Offer ends 09 September 2026
Study method
Online, On Demand 
Course format
1 Video (with subtitles and transcript), 9 PDFs and 1 Quiz
Duration
0.1 hours · Self-paced
Qualification
No formal qualification
Certificates
  • Reed Courses Certificate of Completion - Free
Assessment details
  • Customer Relationship Management (included in price)
Additional info
  • Tutor is available to students
1 student purchased this course

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Overview

Customer Relationship Management

  • [2026 Updated Course]
  • 14 Day Money Back Guarantee

The Customer Relationship Management (CRM) Course is designed to provide learners with a deep understanding of how to manage customer interactions, build long-lasting relationships, and drive business success through customer-centric strategies. Whether you’re in sales, marketing, customer service, or business development, this Customer Relationship Management course will give you the practical tools and knowledge needed to manage customer relationships effectively.

In today’s competitive business environment, customer loyalty and satisfaction are more important than ever. This Customer Relationship Management course explores key principles of CRM, including customer retention, data-driven decision-making, CRM software tools, and strategies to personalise the customer journey. You’ll gain insights into customer lifecycle stages, CRM platforms (such as Salesforce, HubSpot, and Zoho), and how to integrate CRM with sales and marketing operations.

You will also learn how to gather and analyse customer data, automate communications, and improve service delivery across touchpoints. A strong focus is placed on using CRM systems to increase customer engagement, boost sales conversions, and build brand loyalty.

Delivered online with flexible study options, this course is ideal for professionals in customer service, marketing, or sales, as well as entrepreneurs who want to strengthen customer relationships and enhance business performance.

Upon successful completion, learners receive a recognised certificate, boosting employability and confidence to work in CRM roles across various industries including retail, finance, tech, and hospitality.

Key Highlights of the Customer Relationship Management Course

  • Free Instant e-Certificate – Download your official certificate immediately upon successful completion
  • 24/7 Tutor Support – Access professional guidance whenever you need it
  • No Hidden Fees – Transparent pricing with no extra or surprise charges
  • Lifetime Access – Learn at your own pace with unlimited access to course content
  • 100% Satisfaction Guarantee – Enrol confidently with our full learning satisfaction promise

Certificates

Assessment details

Customer Relationship Management

Included in course price

Curriculum

This course contains

Format: 1 Video (with subtitles and transcript), 9 PDFs and 1 Quiz

Duration: 1h and 17m

    • 1: Your Journey Begins with Skills Boost 01:14

    • 2: Module 1 An Overview of CRM 06:00
    • 3: Module 2 Understanding CRM Software 13:00
    • 4: Module 3 Understanding Traditional and Social CRM 10:00
    • 5: Module 4 Customer Lifecycle Management 11:00
    • 6: Module 5 Sales Funnel 09:00
    • 7: Module 6 Measuring CRM 05:00
    • 8: Module 7 Customer Engagement Management Strategies 07:00
    • 9: Module 8 How to Improve Customer Engagement 08:00

    • 10: Final Assessment 04:00
    • 11: Get Your Certificate [Optional] 02:00

Description

Customer Relationship Management

The Customer Relationship Management (CRM) Course provides practical and strategic training on managing customer interactions, improving customer satisfaction, and driving business growth through CRM systems.

This Customer Relationship Management course explores how to implement CRM strategies, use popular CRM platforms like Salesforce and HubSpot, and personalise communication throughout the customer journey. You’ll learn how to collect and analyse customer data, automate follow-ups, and align CRM with your marketing and sales goals.

Designed for professionals in customer service, sales, or marketing, this online course helps you build stronger relationships with customers, reduce churn, and boost loyalty through consistent, targeted interactions.

Real-world case studies, hands-on exercises, and platform insights ensure that you’re job-ready and able to apply your skills immediately in a business environment.

By the end of the course, you’ll earn a recognised certificate in CRM and be prepared to work confidently with CRM software and customer strategies in any industry.

Certificate of Achievement – Customer Relationship Management Course

Upon successful completion of the Customer Relationship Management course, you will receive a Certificate of Achievement to recognise your accomplishment. This PDF certificate is entirely free and available for instant download upon course completion.

Buying for Your Employee

Purchasing this Customer Relationship Management course for a colleague or employee is simple. Just add the Customer Relationship Management course to your basket and provide the student’s details and any relevant notes during checkout.

Refund Policy

This course includes a 14-day refund policy. If you're not fully satisfied, you can request a refund easily through your learner dashboard—no hassle, no fuss.

Who is this course for?

Customer Relationship Management

Ideal for sales professionals, marketers, customer service agents, account managers, and business owners seeking to improve client retention, engagement, and sales using CRM systems and strategies.

Requirements

Customer Relationship Management

Anyone who is interested in Customer Relationship Management is welcome to enrol in this Customer Relationship Management course.

Career path

Customer Relationship Management

Prepare for roles like CRM Executive, Customer Service Manager, Sales Consultant, Marketing Coordinator, Account Manager, or CRM Analyst across sectors including retail, tech, finance, and hospitality.

Questions and answers

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Legal information

This course is advertised on Reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.
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Similar subjects: Customer service, CRM, Business, Marketing, Retail
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