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14-Courses' Bundle Training, Accredited by IAO | Advanced Audiovisual Lessons with Tutor Support| 97% Flash Sale

One Education


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£100 inc VAT (was £3,999)
Or £33.33/mo. for 3 months...
Offer ends 21 January 2022
Study method
Online, self-paced
27 hours
Access to content
12 months
No formal qualification
Additional info
  • Exam(s) / assessment(s) is included in price
  • Tutor is available to students

1 student purchased this course

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If you want to gain a solid understanding of Customer Relationship Management and fast track your dream career, then take a step in the right direction with this industry-standard, comprehensive CRM bundle designed by expert instructors.

This CRM bundle package includes:

  1. CRM
  2. CRM - Personal and Networking Skills
  3. CRM - Persuasion The Art of Communication
  4. CRM - Dealing With Difficult People Training Course
  5. CRM - Self Confidence & Self Esteem
  6. CRM - Communicate and Work With People From Other Culture
  7. CRM - Public Speaking and Presentation Skill Course
  8. CRM - Customer Service Manager
  9. CRM - Phone-Based Customer Service
  10. CRM - Conversation Virtually with Anyone
  11. CRM - Business English Perfection Course
  12. CRM - Creativity and Problem Solving Skills
  13. CRM - Effective Communication with Better Email
  14. CRM - Decision-Making in High-Stress Situations

Dedicated tutor support and 24/7 customer support are available to all students with this premium quality CRM bundle. Get the help you require and the answers to all your queries throughout the comprehensive syllabus of this CRM bundle.

This premium online course titled CRM ensures your professional development with IAO accreditation. You’ll have the privilege of learning in your own time, at your own pace and earning an accredited certification.

This CRM bundle is developed by industry experts and is packed with several insightful modules to properly understand CRM and allow you to accelerate your career.

Why People Love And Enrol The CRM bundle From One Education

  • Eligibility for IAO-accredited certificates on successful completion of each of the courses in this CRM bundle
  • Learning materials of our CRM bundle contains engaging voiceover and visual elements for your comfort
  • Freedom to study at your own pace
  • 24/7 access to the CRM bundle materials for 12 months
  • Full Tutor support on weekdays (Monday – Friday)

Course media


This CRM online training bundle has been designed by industry experts and will give you an in-depth understanding of this topic. The CRM bundle features easy-to-digest modules that break down each topic and ensure all our students receive an unrivalled and thorough learning experience.

If you want to work in this rapidly growing sector and stand out from the competition, then our CRM bundle is the perfect place to kickstart your dream career.

On the CRM bundle, we guarantee that you will gain relevant skills and acquire tremendous knowledge on the subject. The certificate you’ll achieve after completing the CRM bundle will help you land the job you want in a related field.

Enjoy a pleasant and professional 100% online learning experience and enrol in our CRM today and take control of your career!

Course Curriculum of CRM:

Here is a curriculum breakdown of the CRM course:

CRM - Module 01:

Introduction to Customer Relationship Management (CRM)

  • CRM - What is Customer Relationship Management?
  • CRM - Why Customer Relationship Management?
  • CRM - Commercial usages of CRM
  • CRM - The Benefits of the Customer Value Management Approach

CRM - Module 02:

CRM Fundamentals

  • CRM - Defining CRM
  • CRM - Types of CRM
  • CRM - Misunderstandings
  • CRM - CRM Models
  • CRM - Customer Lifecycle

CRM - Module 03:

CRM Strategies

  • CRM - CRM Perspectives

    • CRM - Functional Level
    • CRM - Customer-facing Front-end Level
    • CRM - Company-wide Level
  • CRM - Elements of a CRM Strategy

    • CRM - CRM Vision
    • CRM - Culture of Customer Orientation
    • CRM - Integration and Alignment of Organizational Processes
    • CRM - Data and Technology Support
    • CRM - CRM Implementation
  • CRM - Developing a CRM Strategy

    • CRM - Step 1: Gaining Enterprise-Wide Commitment
    • CRM - Step 2: Building a CRM Project Team
    • CRM - Step 3: Analyzing Business Requirements
    • CRM - Step 4: Defining the CRM Strategy
  • CRM - Customer Strategy

CRM - Module 04:

Data Analysis in CRM

  • CRM - The Perspectives of Data Analysis
  • CRM - Tools for Data Analysis

    • CRM - Correlation Analysis
    • CRM - Regression Analysis
    • CRM - Factor Analysis
    • CRM - Cluster Analysis
    • CRM - Conjoint Analysis
  • CRM - Data Analysis Methodology

    • CRM - Customer Segmentation
    • CRM - Recency–Frequency–Monetary Value
    • CRM - Lifetime Value Analysis
    • CRM - Predictive Modelling
    • CRM - Market Basket Analysis (MBA)
    • CRM - Click Stream Analysis
    • CRM - Personalisation

CRM - Module 05:

CRM Databases

  • CRM - Types of Databases

    • CRM - Customer Database
    • CRM - Prospect Database
    • CRM - Cluster Database
    • CRM - Enhancement Database
  • CRM - The Benefits of Marketing Databases
  • CRM - Application of Marketing Databases

    • CRM - Applications that Affect Customer Relationship
    • CRM - Applications that Affect Other Business Operations

CRM - Module 06:

Deepening Customer Relationship

  • CRM - Importance of Customer Acquisition and Retention
  • CRM - Customer Acquisition
  • CRM - The Cost of Customer Acquisition
  • CRM - Customer Retention
  • CRM - Reorganisation for Retaining Customers
  • CRM - Customer Retention Marketing Strategies

CRM - Module 07:

Handling Customer Complaints

  • CRM - Importance of Handling Customer Complaints
  • CRM - Principles of Good Complaint Handling

    • CRM - Getting it Right
    • CRM - Being Customer Focused
    • CRM - Being Open and Accountable
    • CRM - Acting Fairly and Proportionately
    • CRM - Putting things right
    • CRM - Seeking Continuous Improvement
  • CRM - The Role of CRM in Handling Customer Complaints

CRM - Module 08:

Future of CRM

  • CRM - Trends Driving Change in Customer Interaction
  • CRM - The Changing Face of CRM
  • CRM - What is Digital CRM
  • CRM - Digital CRM in Practice
  • CRM - Where to Start
  • CRM - Cyber Security Concerns

Method of Assessment

Students will have to take automated multiple-choice exams for Customer Service Manager, Phone-Based Customer Service, and Decision-Making in High-Stress Situations courses to successfully complete the CRM bundle. The exams will be online, and you will need to score 60% or above in order to pass. After successfully passing each exam, you will be able to apply for your IAO-accredited certificate.

Certificate of Achievement

IAO Accredited Certification from One Education

Once you have finished the CRM bundle, you will be eligible to apply for IAO-accredited certificates for each of the courses inside this bundle as proof of your new skills and your continued professional development. Certification is available in both PDF & hardcopy format, which can be received by paying —

  • PDF Certificate: £9
  • Hard Copy Certificate (within the UK): £15
  • Hard Copy Certificate (international): £15 + £10 (postal charge) = £25

Who is this course for?

The CRM bundle is ideal for highly motivated individuals who want to enhance their professional skills and train for the job they want! This CRM bundle also suits people aspiring for some in-depth knowledge on this topic and keep up to date with the latest information.

Study the CRM bundle today and increase your professional skillset from the comfort of your home!


There are no formal entry requirements for the CRM bundle, with enrollment open to anyone! Anyone and everyone with a knack for learning can enrol on this course without any hesitation.

Learn online from any internet device, including your computer, tablet or smartphone. Study when it suits you and complete the CRM bundle at your own pace.

All students must have a passion for learning and literacy and be over the age of 16.

Career path

Studying the CRM bundle is designed to help you get the job of your dreams or even that promotion you’ve always wanted. Learn the essential skills and knowledge you need to exceed in your professional life with the help & guidance from our CRM bundle.

Questions and answers

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What does study method mean?

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

What are CPD hours/points?

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

What is a ‘regulated qualification’?

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

What is an ‘endorsed’ course?

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body’s logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.